Cafés/bars suffered significant declines across the channel in the first year of the pandemic, particularly during the lockdown beginning at the end of March. The dominant category of bars/pubs recorded the strongest declines which therefore impacted the overall channel’s performance as prior to the pandemic, it had been recording impressive growth rates.
In 2021, brands continue to expand their presence across channels, from foodservice to retailing and vice versa, to maximise their sales potential. It also helps build brand awareness and, once consumers have become more familiar with their products, will encourage them to return in-person to the coffee shops.
Alsea will continue to strengthen its lead of cafés/bars in 2021 thanks to its ownership of multinational chained specialist coffee shop Starbucks. This brand has managed to expand its network in the pandemic by opening two new outlets at a time when many others were forced to close theirs.
The overall outlook for cafés/bars is relatively positive, with the channel anticipated to return to pre-pandemic levels of value sales by 2023. With bars being some of the worst hit venues by COVID-19 restrictions, many venues are likely to continue shifting towards serving food, at least in the short term.
Despite a more positive outlook for the channel, units/outlets is only likely to make a full pre-pandemic recovery in 2025. The growth will nevertheless begin from 2022, with the strongest growth year expected in 2023 as operators commence the expansion plans that were postponed during the pandemic.
Delivery apps have become increasingly important for specialist coffee shops, particularly in terms of the difficult operating conditions and restrictions on eating-in. Home delivery poses problems in terms of ensuring that both hot and cold items are delivery to customers at the correct temperature, but players persevered with this option to extend their consumer reach - a trend that is still likely to continue into the forecast period.
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Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See All of Our DefinitionsThis report originates from Passport, our Cafés/Bars research and analysis database.
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