Cafés/bars witnessed substantial declines in value sales, transactions and outlet numbers in 2020 as a result of the pandemic, driven by the dominant independents, although there was a notable contrast in performances between outlets located in city centres and those in more peripheral neighbourhoods. City centres experienced a marked decline in foot traffic due to both consumer concerns about exposure to the virus, and lack of inbound tourism.
While specialist coffee and tea shops represents a niche within overall cafés/bars in Spain, it proved to be more resilient to the pandemic-related restrictions with lower declines in terms of transactions and value sales in 2020 compared to the channel’s average. Consequently, figures improved in 2021 to sit just below pre-pandemic levels, driven by the growing coffee culture among Spaniards, particularly younger generations that are influenced by global trends.
Digitalisation of cafés/bars, especially for bars/pubs in Spain, is lagging when compared to the operations of limited-service restaurants, which already benefited from established online ordering solutions when COVID-19 emerged. Local consumers are increasingly demanding digital options, not only in term of ordering food, but also to view products on digital menus or use contactless payment systems via their mobile phones, a trend which has been accelerated by the pandemic.
One of the most significant measures to be applied by Spanish authorities in order to control the spread of the virus, apart from social distancing and the compulsory wearing of face masks, was to impose curfews. Local consumers started going out earlier than usual in Spain, whereas traditionally, the most popular period for dining out is later, at approximately 21:00-22:00hrs.
While continuing to evolve from a low sales base, specialist coffee and teas shops is predicted to fully recover in foodservice value sales terms (at constant 2021 prices) by 2022, while the channel will continue to expand in terms of outlet numbers. As specialist coffee and teas shops continues to attract a younger population, operators are expected to continue to adapt their services to meet their needs, such as improving online ordering, home delivery and further diversification of their product offering, as younger Spaniards are more open to novel concepts and experimenting.
Although eat-in will continue to dominate cafés/bars over the forecast period in terms of foodservice value share, operators are establishing the necessary infrastructure and practices to address the general increase in consumer demand for takeaway or home delivery options as part of habits formed during the pandemic, resulting in some players likely to further develop their takeaway and delivery capacity. Despite some loss of share for these two options in 2021 as consumers gradually returned to eat-in options, their value sales will remain higher than pre-pandemic levels.
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This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.See All of Our Definitions
This report originates from Passport, our Cafés/Bars research and analysis database.
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