Executive Summary

Sep 2019
PROSPECTS
Lifting of ban on women driving set to drive growth in the medium to long-term

Car rental continued to see steady current value growth in 2019, albeit at a slower rate than that seen the previous year. This was part down to the fallout from the introduction of VAT at the end of the review period, as well as the hike in petrol prices with state-owned Aramco increasing the local price of petrol at its petrol stations in 2019.

Car rental firms invest in online services

While booking car rental in an office remains preferable among traditional Saudis, tech-savvy and younger consumers value convenience and are more comfortable with using online platforms to compare prices and fleet types among the various car rental providers. Thus, a growing consumer group is opting to book online.

Business car rental benefiting from infrastructure development

With a poor transportation network, car rental services are considered reasonable options for travelling across Saudi Arabia and thus the country is the largest market for car rental services in the Middle East region, with a strong presence of leading global brands, such as Budget Rent a Car, Avis, Hanco, Hertz and Europcar. Most of these players have been traditionally focused on corporate rental programmes and leasing services, working with local partners to establish lease agreements with multinationals operating in the country.

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Car Rental (Destination) in Saudi Arabia

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Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Saudi Arabia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Car Rental in Saudi Arabia?
  • What are the major brands in Saudi Arabia?
  • Is there a shift from airport car rental to non-airport?
  • Is leisure car rental outpacing business car rental?
  • Is insurance replacement recession-resistant?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

Car Rental (Destination) in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

Lifting of ban on women driving set to drive growth in the medium to long-term
Car rental firms invest in online services
Business car rental benefiting from infrastructure development

CATEGORY DATA

Table 1 Car Rental Sales: Value 2014-2019
Table 2 Car Rental Online Sales: Value 2014-2019
Table 3 Structure of Car Rental Market 2014-2019
Table 4 Car Rental NBO Company Shares: % Value 2015-2019
Table 5 Car Rental Brands by Key Performance Indicators 2019
Table 6 Forecast Car Rental Sales: Value 2019-2024
Table 7 Forecast Car Rental Online Sales: Value 2019-2024

Travel in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

Saudi Arabia investing in the future but remains reliant on religious tourism
Saudi Arabia making it easier to shop online
Hotels set for significant investment
Experimental ‘Saudi Seasons 2019’ initiative launched
Tourism seen as a pillar of the country’s Saudi Vision 2030 plan

SWOT

Summary 1 Destination Saudi Arabia: SWOT

MARKET DATA

Table 8 Annual Leave: Volume 2014-2019
Table 9 Travellers by Age: Number of People 2014-2019
Table 10 Seasonality: Number of People 2014-2019
Table 11 Leisure Outbound Demographics: Number of Trips 2014-2019
Table 12 Other Transport Sales: Value 2014-2019
Table 13 Other Transport Online Sales: Value 2014-2019
Table 14 Forecast Other Transport Sales: Value 2019-2024
Table 15 Forecast Other Transport Online Sales: Value 2019-2024
Table 16 Activities: Value 2014-2019
Table 17 Forecast Activities: Value 2019-2024

SOURCES

Summary 2 Research Sources