Executive Summary

Sep 2019
PROSPECTS
Car rental companies adapt to compete with the sharing economy

The sharing economy is shaping how people travel at their destination. The traditional mode of transport is hiring a car from a car rental operator for several days.

Car rental companies include more eco-friendly cars in their fleets

Another way in which traditional car rental companies can compete with car sharing and attract travellers is by offering eco-friendly vehicles. Both Spanish consumers and inbound travellers from around the world are becoming more concerned to preserve the environment, and are ready to pay a higher price for eco-friendly vehicles which create less pollution.

Digitalisation is becoming a more important factor when renting a car

Spaniards are increasingly opting to search for car rental and complete the whole process online, including by mobile. This is mainly due to the rising number of consumers looking for affordable car rental options.

Want to find out more about this report?
Request more information
Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Your Recently Viewed Reports

Car Rental (Destination) in Spain

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Spain market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Car Rental in Spain?
  • What are the major brands in Spain?
  • Is there a shift from airport car rental to non-airport?
  • Is leisure car rental outpacing business car rental?
  • Is insurance replacement recession-resistant?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

Car Rental (Destination) in Spain - Category analysis

HEADLINES

PROSPECTS

Car rental companies adapt to compete with the sharing economy
Car rental companies include more eco-friendly cars in their fleets
Digitalisation is becoming a more important factor when renting a car

CATEGORY DATA

Table 1 Car Rental Sales: Value 2014-2019
Table 2 Car Rental Online Sales: Value 2014-2019
Table 3 Structure of Car Rental Market 2014-2019
Table 4 Car Rental NBO Company Shares: % Value 2015-2019
Table 5 Car Rental Brands by Key Performance Indicators 2019
Table 6 Forecast Car Rental Sales: Value 2019-2024
Table 7 Forecast Car Rental Online Sales: Value 2019-2024

Travel in Spain - Industry Overview

EXECUTIVE SUMMARY

Growth continues thanks to less traditional source countries
Rising online demand leads travel players to also offer more digital tools
Hotels and intermediaries look to differentiate their offer
Car rental players expand services to compete with sharing economy
Continued growth, due to improving travel infrastructure

SWOT

Summary 1 Destination Spain: SWOT

MARKET DATA

Table 8 Annual Leave: Volume 2014-2019
Table 9 Travellers by Age: Number of People 2014-2019
Table 10 Seasonality: Number of People 2014-2019
Table 11 Leisure Outbound Demographics: Number of Trips 2014-2019
Table 12 Other Transport Sales: Value 2014-2019
Table 13 Other Transport Online Sales: Value 2014-2019
Table 14 Forecast Other Transport Sales: Value 2019-2024
Table 15 Forecast Other Transport Online Sales: Value 2019-2024
Table 16 Activities: Value 2014-2019
Table 17 Forecast Activities: Value 2019-2024

DEFINITIONS

SOURCES

Summary 2 Research Sources