Leisure car rental saw the slowest decline in 2020, and is also set to see the fastest recovery in 2021. Consumers have been renting cars for short domestic trips such as long weekends, usually to get out of the city.
Car rental operators managed to significantly reduce their fleet sizes in 2020 by selling their cars back to the manufacturer/importer. This was especially the case for large international brands such as Avis and Hertz.
Dutch travellers wanting to go on holiday domestically or in other European destinations are likely to rent cars. This especially applies to people who live in the city and do not own a car, or own a small run-around that is not suitable for longer holidays.
As inbound travel picks up, so too will car rental. A proportion of overseas inbound travellers are likely to use cars to get around in the Netherlands and neighbouring countries as an alternative to rail.
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Car rental covers the short-term rental of passenger vehicles for self-drive by both business and leisure users, whether from the airport or downtown locations. Trucks and commercial vans are excluded. Car rental value covers the price of car hire to the consumer. Ancillary revenues are included, such as the hire of baby car seats, GPS navigation systems, optional roadside assistance services and collision and damage waivers. Volume is provided by the number of car hire transactions, fleet size and number of car rental operators. In underdeveloped markets, car rental companies offer chauffeur-driven cars. Most people prefer these options, due to unfamiliarity with the roads. Euromonitor International includes chauffeur-driven cars in car rental, when they concern car rental companies such as Hertz or Avis, which offer a chauffeur-driven service as an additional option. Car rental covers sales to inbound tourists and domestic tourists. i.e. from a destination point of view (also known as point of supply). For example, if a US citizen books a car rental service in France via the US offices of Hertz, the sales are attributed to Hertz France. The same applies for online sales. Car rental excludes long-term leasing, commercial vehicles, trucks and motorbikes and local car sharing schemes.See All of Our Definitions
This report originates from Passport, our Car Rental (Destination) research and analysis database.
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