Leisure car rental continues to improve as people are more willing to spend money on travel. Domestic travellers are venturing more not only to visit family and friends and to enjoy getaways in new environments, but also to enjoy such attractions as the new theme parks that target foreign and local visitors alike.
Vietnam’s car rental landscape is unusual in that the majority of renters, regardless of whether the user is a local or an inbound tourist, hire chauffeur-driven cars and in that the majority of car rental operations are small and privately owned. Domestic travellers rent chauffeur-driven cars because Vietnam is still a motorcycle-orientated society, with one of the highest percentages of motorcycles per capita in the world.
In Vietnam, there has been a rise in the number luxury car rental businesses, although for the most part their services are limited to certain routes between cities such as Ho Chi Minh City-Can Tho, Ho Chi Minh City-Da Lat, Da Nang-Tam Ky-Quang Ngai and Hanoi-Ninh Binh. Among the premium services and amenities they offer, targeting business travellers and wealthier leisure travellers, are leather seats that also serve as massage chairs, free drinks and more well-trained chauffeurs.
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This industry report originates from Passport, our Travel And Tourism market research database.