Executive Summary

Sep 2017
TRENDS

The car rental business is still seen as what is colloquially called in Colombia “the business of moonlighting”. There are few authorised companies that have National Tourism Registry (RNT) to operate legally; most of them are informal businesses whereby people rent their private cars as a way to pay their monthly instalments, due to the devaluation they suffer after buying a vehicle. Companies recognised in the international market, such as Localiza Rent A Car, Avis, Hertz and Budget, amongst others, are creating a presence in the main cities and increasing their fleet sizes, and their services are used especially by foreigners. Local users are starting to compare the benefits of renting a car, owning a car or moving about via public transport, which will open up market development opportunities from 2017.

PROSPECTS

The potential of the market is strong, therefore large brands such as Localiza Rent A Car, Avis, Hertz, Alamo and Budget will continue to expand in different parts of the country. However, at the same time small car rental businesses will grow formally or informally, as this is an alternative offering low prices and personalised service.

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Car Rental in Colombia

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Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Colombia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Car Rental in Colombia?
  • What are the major brands in Colombia?
  • Is there a shift from airport car rental to non-airport?
  • Is leisure car rental outpacing business car rental?
  • Is insurance replacement recession-resistant?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.