Country Report

Car Rental in

Car Rental in Malaysia

11 pages, Sep 2017

US$990

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Executive Summary

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TRENDS

Car rental registered healthy retail value growth in 2017 despite the legalisation of Uber and Grab. Although Uber and Grab posed a certain level of competition, car rental remained popular among travellers in Malaysia as they deemed it more convenient when travelling across states. Moreover, car rental companies offered attractive package deals for longer duration rental in order to compete with the car sharing apps.

PROSPECTS

Car rental is expected to register slower retail value growth over the forecast period than in 2017 when compared at constant 2017 prices. Despite the growing popularity of Uber and Grab, car rental will remain popular among travellers for inter-state travel, as demonstrated by leisure car rental being projected to register the highest constant value growth over the forecast period. The latter is due to car rental being more convenient than taking public transport when travellers are with their family or a group of friends. Regular promotions offered by car rental players will further attract travellers to choose this option, thereby supporting the category’s performance.

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Car Rental Sample Report Car Rental Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Malaysia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Malaysia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Car Rental in Malaysia?
What are the major brands in Malaysia?
Is there a shift from airport car rental to non-airport?
Is leisure car rental outpacing business car rental?
Is insurance replacement recession-resistant?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

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