Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Carbonates in

Carbonates in Macedonia

23 pages, Mar 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Health and wellness trend unable to boost low calorie cola carbonates

Younger generations and health-conscious consumers in particular increasingly opted for healthier soft drinks such as bottled water, 100% juice, RTD tea and sports drinks. Despite manufacturers’ efforts to make carbonates more attractive to weight-conscious consumers, in 2017 low calorie cola carbonates remained one of the weakest performers in soft drinks.

Carbonates most significant soft drinks in the foodservice channel

Within the foodservice channel carbonates remained the largest category in value terms in 2017. Carbonates dominates fountain volume sales of soft drinks.

Negative publicity to limit growth of carbonates

Carbonates in Macedonia retained solid value and volume growth rates in 2017 thanks to the popularity of this soft drinks type, especially among the young population. Nonetheless, the category was subjected to negative publicity in the national media, as well as through social media.

COMPETITIVE LANDSCAPE

The manufacturer of The Coca-Cola Company brands leads carbonates in 2017

Pivara Skopje ad, which manufactures The Coca-Cola Company brands, led carbonates in 2017. Coca-Cola was the leading carbonates brand in retail value terms.

Domestic manufacturers dominate carbonates

Led by the three largest domestic manufacturers Pivara Skopje ad, Prilepska Pivarnica ad and Kozuvchanka doo, carbonates was dominated by domestic NBOs in 2017. Other significant domestic players included Pelisterka AD, Koding dooel, Kvatro doo and Grozd ad.

The Coca-Cola Company and PepsiCo lead among international players

The number of international carbonates brands (and their category share) was significant. The brands of The Coca-Cola Co and PepsiCo Inc led in 2017.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Carbonates Market Sample Report Carbonates Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Carbonates industry in Macedonia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Carbonates industry in Macedonia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Carbonates in Macedonia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Carbonates in Macedonia?
What are the major brands in Macedonia?
Who are the key consumers of carbonates in Macedonia?
How do premium vs. standard vs. economy brands compete for sales and market share?
How does the sales performance of domestic manufacturers compare to international brands/manufacturers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Soft Drinks market research database.

Want to find out more about this report?

Request more information

Carbonates in Macedonia - Category analysis

HEADLINES

PROSPECTS

Health and wellness trend unable to boost low calorie cola carbonates

Carbonates most significant soft drinks in the foodservice channel

Negative publicity to limit growth of carbonates

COMPETITIVE LANDSCAPE

The manufacturer of The Coca-Cola Company brands leads carbonates in 2017

Domestic manufacturers dominate carbonates

The Coca-Cola Company and PepsiCo lead among international players

CATEGORY DATA

Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2012-2017
Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2012-2017
Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2012-2017
Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2012-2017
Table 5 Off-trade Sales of Carbonates by Category: Volume 2012-2017
Table 6 Off-trade Sales of Carbonates by Category: Value 2012-2017
Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2012-2017
Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2012-2017
Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2012-2017
Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2012-2017
Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2013-2017
Table 12 LBN Brand Shares of Off-trade Carbonates: % Volume 2014-2017
Table 13 NBO Company Shares of Off-trade Carbonates: % Value 2013-2017
Table 14 LBN Brand Shares of Off-trade Carbonates: % Value 2014-2017
Table 15 Forecast Off-trade Sales of Carbonates by Category: Volume 2017-2022
Table 16 Forecast Off-trade Sales of Carbonates by Category: Value 2017-2022
Table 17 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2017-2022
Table 18 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2017-2022
Table 19 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2017-2022
Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2017-2022

Soft Drinks in Macedonia - Industry Overview

EXECUTIVE SUMMARY

Soft drinks continues to grow in 2017 but economic factors limit its growth potential

Bottled water the best performer

Domestic manufacturers dominate most soft drinks categories

Significant number of key new product launches

Stronger retail value growth expected

MARKET DATA

Table 21 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2012-2017
Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2012-2017
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2017
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2017
Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2017
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2017
Table 29 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2012-2017
Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2012-2017
Table 31 Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Table 33 Total Sales of Soft Drinks by Fountain On-trade: Volume 2012-2017
Table 34 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2012-2017
Table 35 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2017
Table 36 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2017
Table 37 NBO Company Shares of Off-trade Soft Drinks: % Value 2013-2017
Table 38 LBN Brand Shares of Off-trade Soft Drinks: % Value 2014-2017
Table 39 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2017
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
Table 45 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: Value 2017-2022
Table 47 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
Table 48 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2017-2022
Table 49 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2017-2022

Megatrends

Country Report

Carbonates in Macedonia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Health and wellness trend unable to boost low calorie cola carbonates

Carbonates most significant soft drinks in the foodservice channel

Negative publicity to limit growth of carbonates

COMPETITIVE LANDSCAPE

The manufacturer of The Coca-Cola Company brands leads carbonates in 2017

Domestic manufacturers dominate carbonates

The Coca-Cola Company and PepsiCo lead among international players

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Carbonates in Macedonia - Category analysis

HEADLINES

PROSPECTS

Health and wellness trend unable to boost low calorie cola carbonates

Carbonates most significant soft drinks in the foodservice channel

Negative publicity to limit growth of carbonates

COMPETITIVE LANDSCAPE

The manufacturer of The Coca-Cola Company brands leads carbonates in 2017

Domestic manufacturers dominate carbonates

The Coca-Cola Company and PepsiCo lead among international players

CATEGORY DATA

Soft Drinks in Macedonia - Industry Overview

EXECUTIVE SUMMARY

Soft drinks continues to grow in 2017 but economic factors limit its growth potential

Bottled water the best performer

Domestic manufacturers dominate most soft drinks categories

Significant number of key new product launches

Stronger retail value growth expected

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports