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Country Report

Carbonates in

Carbonates in Russia

30 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Private label share in carbonates is continuing to grow

The share of private label carbonates in Russia is low, and there is considerable potential for growth. The biggest growth contribution to private label carbonates share is being made by non-cola carbonates with well-established flavours.

New product development remains the most powerful tool for carbonates growth

2017 saw a number of new product developments, and it is expected that forecast growth in carbonates will be highly dependent on the activity of players in this area. Both major players have launched broad marketing campaigns to support their new launches in Russia.

Carbonates will recover in 2018, with growth in volume

It is expected that carbonates will start to recover slowly in 2018, with marginal off-trade volume growth over the forecast period. Demand for cola carbonates will remain flat over the forecast period.

COMPETITIVE LANDSCAPE

Carbonates in Russia led by international players

The share of international players in carbonates remains substantial. Coca-Cola Refreshments ZAO together with PepsiCo Holdings OOO lead the category.

Health and wellness trend remains the biggest threat to carbonates

The younger generation of millennials are tending to choose a healthy lifestyle and are abandoning bad dietary habits. Carbonates is associated with high sugar consumption and therefore demand is falling.

No major changes in the competitive environment lie ahead

Carbonates remains a highly competitive category. The gap between the shares of the two biggest players – Coca-Cola Refreshments ZAO and PepsiCo Holdings OOO – and the rest of the players is too be big to be reduced quickly.

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Carbonates Market Sample Report Carbonates Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Carbonates industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Carbonates industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Carbonates in Russia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Carbonates in Russia?
What are the major brands in Russia?
Who are the key consumers of carbonates in Russia?
How do premium vs. standard vs. economy brands compete for sales and market share?
How does the sales performance of domestic manufacturers compare to international brands/manufacturers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Soft Drinks market research database.

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Carbonates in Russia - Category analysis

HEADLINES

PROSPECTS

Private label share in carbonates is continuing to grow

New product development remains the most powerful tool for carbonates growth

Carbonates will recover in 2018, with growth in volume

COMPETITIVE LANDSCAPE

Carbonates in Russia led by international players

Health and wellness trend remains the biggest threat to carbonates

No major changes in the competitive environment lie ahead

CATEGORY DATA

Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2012-2017
Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2012-2017
Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2012-2017
Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2012-2017
Table 5 Off-trade Sales of Carbonates by Category: Volume 2012-2017
Table 6 Off-trade Sales of Carbonates by Category: Value 2012-2017
Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2012-2017
Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2012-2017
Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2012-2017
Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2012-2017
Table 11 Leading Flavours for Non-cola Carbonates: % Volume 2012-2017
Table 12 NBO Company Shares of Off-trade Carbonates: % Volume 2013-2017
Table 13 LBN Brand Shares of Off-trade Carbonates: % Volume 2014-2017
Table 14 NBO Company Shares of Off-trade Carbonates: % Value 2013-2017
Table 15 LBN Brand Shares of Off-trade Carbonates: % Value 2014-2017
Table 16 Forecast Off-trade Sales of Carbonates by Category: Volume 2017-2022
Table 17 Forecast Off-trade Sales of Carbonates by Category: Value 2017-2022
Table 18 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2017-2022
Table 19 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2017-2022
Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2017-2022
Table 21 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2017-2022

Soft Drinks in Russia - Industry Overview

EXECUTIVE SUMMARY

Summarising summer 2017

The recovery in soft drinks sales in 2017 is not as strong as expected

Retail price is the main driver in the competitive environment in 2017

New product developments support demand in 2017

Prospects for soft drinks vary

MARKET DATA

Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2012-2017
Table 23 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2012-2017
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 25 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2017
Table 27 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2017
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2017
Table 29 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2017
Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2012-2017
Table 31 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2012-2017
Table 32 Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 33 Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Table 34 Total Sales of Soft Drinks by Fountain On-trade: Volume 2012-2017
Table 35 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2012-2017
Table 36 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2013-2017
Table 37 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2014-2017
Table 38 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2013-2017
Table 39 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2014-2017
Table 40 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2017
Table 41 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2017
Table 42 NBO Company Shares of Off-trade Soft Drinks: % Value 2013-2017
Table 43 LBN Brand Shares of Off-trade Soft Drinks: % Value 2014-2017
Table 44 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2017
Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
Table 46 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
Table 47 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
Table 48 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
Table 49 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
Table 50 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
Table 51 Forecast Off-trade Sales of Soft Drinks by Category: Value 2017-2022
Table 52 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
Table 53 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2017-2022
Table 54 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2017-2022

Megatrends

Country Report

Carbonates in Russia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Private label share in carbonates is continuing to grow

New product development remains the most powerful tool for carbonates growth

Carbonates will recover in 2018, with growth in volume

COMPETITIVE LANDSCAPE

Carbonates in Russia led by international players

Health and wellness trend remains the biggest threat to carbonates

No major changes in the competitive environment lie ahead

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Carbonates in Russia - Category analysis

HEADLINES

PROSPECTS

Private label share in carbonates is continuing to grow

New product development remains the most powerful tool for carbonates growth

Carbonates will recover in 2018, with growth in volume

COMPETITIVE LANDSCAPE

Carbonates in Russia led by international players

Health and wellness trend remains the biggest threat to carbonates

No major changes in the competitive environment lie ahead

CATEGORY DATA

Soft Drinks in Russia - Industry Overview

EXECUTIVE SUMMARY

Summarising summer 2017

The recovery in soft drinks sales in 2017 is not as strong as expected

Retail price is the main driver in the competitive environment in 2017

New product developments support demand in 2017

Prospects for soft drinks vary

MARKET DATA

APPENDIX

Fountain sales in Russia

DEFINITIONS

SOURCES

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