Strategy Briefing

Channel Review in Beauty and Personal Care

39 pages, Aug 2017

US$1,325

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About This Report

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Despite the rapid growth of e-commerce over the last decade, store-based retailing continues to dominate the distribution landscape, accounting for 83% of global sales in beauty and personal care in 2016. The physical selling space is constantly being reinvented via in-store digital initiatives and by offering more holistic health and beauty services and consultations. But non-store retailing, dominated by the growth of internet retailing, is expanding faster.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Steady performance driven by premium beauty

Premium beauty continues to grow significantly faster, at 4% year-on-year, driven by high-value brands and the greater uptake of premium products. Shifts in consumer lifestyle, such as rising health awareness and ethical consumption of fmcg continue to drive category sophistication and value-added growth in global beauty.

Store-based retailing continues to dominate the landscape

Specialist stores reinvent the shopping experience to maintain momentum

The physical selling space is constantly being reinvented via in-store digital initiatives and by offering more holistic health and beauty services and consultations. These initiatives are becoming mainstream across the range, from premium brands’ own label stand-alone boutiques to mass merchandising outlets.

Growth of internet retailing dominates distribution

The growth of internet retailing has been fuelled by the large range of products available online; by the wider choice in terms of prices, brands and delivery options. While some consumers visit stores to test products, many turn to websites to buy such products in order to take advantage of online offers and convenience.

Technology-enabled online beauty

Personalisation initiatives enable consumers to make even better purchasing decisions online than in a shop. Apps and online platforms have been developed to advise consumers both via trusted computerised algorithms and virtual communities, bloggers and vloggers to choose the products best-suited for them.

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Introduction

Scope

Key findings

Industry Snapshot

Steady industry performance driven by premium beauty

Skin care continues to dominate beauty, colour cosmetics booms

Growth shifts: Mixed results in terms of slowdown and recovery

Channel Shifts

Steady expansion of non-store retailing in beauty

Significant category and regional differences in channel shifts

Digital initiatives drive the development of non-store platforms

Store-based Channels

Health and beauty specialists dominates and continues to expand

Category performance influences channel performance

Specialist stores reinvent the shopping experience to retain momentum

Status quo amongst the leading health and beauty specialists

Department stores suffers from a lack of differentiation

Association with high-end stores contributes to brand appeal

Modern grocery retailers dominates staple personal care categories

Modern grocery channels win on pricing

Private label trends follow industry shifts

Private label has its highest penetration in Western Europe

Infrastructure development fuels private label in emerging markets

Non-store Channels

Internet retailing rules non-store retailing

Choice and convenience drives consumers to internet retailing

Skin care shines online

Technology-enabled online beauty

Asia Pacific soars in internet retailing

Beauty platforms of internet conglomerates lead the way

Direct selling suffers in the digital age

Direct sellers need to reinvent their model for the digital age

Future Developments

Growth in beauty and personal care is on an upwards curve

Internet retailing maintains momentum

Key takeaways

Report definitions

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Megatrends

Strategy Briefing

Channel Review in Beauty and Personal Care

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Steady performance driven by premium beauty

Store-based retailing continues to dominate the landscape

Specialist stores reinvent the shopping experience to maintain momentum

Growth of internet retailing dominates distribution

Technology-enabled online beauty

Want to find out more about this report?

Table of Contents

Introduction

Scope

Key findings

Industry Snapshot

Steady industry performance driven by premium beauty

Skin care continues to dominate beauty, colour cosmetics booms

Growth shifts: Mixed results in terms of slowdown and recovery

Channel Shifts

Steady expansion of non-store retailing in beauty

Significant category and regional differences in channel shifts

Digital initiatives drive the development of non-store platforms

Store-based Channels

Health and beauty specialists dominates and continues to expand

Category performance influences channel performance

Specialist stores reinvent the shopping experience to retain momentum

Status quo amongst the leading health and beauty specialists

Department stores suffers from a lack of differentiation

Association with high-end stores contributes to brand appeal

Modern grocery retailers dominates staple personal care categories

Modern grocery channels win on pricing

Private label trends follow industry shifts

Private label has its highest penetration in Western Europe

Infrastructure development fuels private label in emerging markets

Non-store Channels

Internet retailing rules non-store retailing

Choice and convenience drives consumers to internet retailing

Skin care shines online

Technology-enabled online beauty

Asia Pacific soars in internet retailing

Beauty platforms of internet conglomerates lead the way

Direct selling suffers in the digital age

Direct sellers need to reinvent their model for the digital age

Future Developments

Growth in beauty and personal care is on an upwards curve

Internet retailing maintains momentum

Key takeaways

Report definitions

Definitions (1)

Definitions (2)

Why buy this report?

Want to find out more about this report?

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