Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Cider/Perry in

Cider/Perry in Russia

22 pages, Jun 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Cider/perry suffers from an increase in excise tax in 2017

In 2017, several alcoholic drinks categories faced a change in taxation, with cider/perry suffering the most. Having recorded very strong double-digit total volume growth in 2016, the category subsequently registered a heavy decline in 2017 as a result of almost a 250% hike in excise tax.

Cider/perry remains a niche

The share of cider/perry within overall alcoholic drinks remained negligible in 2017 despite strong growth in previous years. Unfavourable changes to legislation will further restrict the development of the category.

Cold summer of 2017 has a negative impact on sales

The cold summer of 2017 also had an adverse impact on cider/perry. Firstly, consumers were less likely to drink low-alcohol beverages, while, secondly, raw material prices increased.

COMPETITIVE LANDSCAPE

Baltika Pivovarennaya remains the leading player

Baltika Pivovarennaya continued lead cider/perry in 2017 through its Somersby brand. However, the category remained fragmented, with “others”, generally small local producers and importers, accounting for nearly two thirds of overall volume sales.

Cider production as a main activity becomes unprofitable

Due to changes in taxation, it is expected that those manufacturers which only produce cider/perry will find it difficult to survive. Those which make cider/perry in addition to other activities have a stronger chance of survival.

A new standard for mead set to come into force in 2019

A new standard for mead will come into force in Russia in 2019. According to the document, the drink cannot have an ABV of more than 6%, although the current standard for the production of fortified honey drinks allows a content of ethyl alcohol up to 22%.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Cider and Perry Market Sample Report Cider and Perry Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Cider/Perry industry in Russia with research from Euromonitor's team of in-country analysts.

One
Two
Three

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cider/Perry industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cider/Perry in Russia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market volume shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cider/Perry in Russia?
What are the major brands in Russia?
Is premiumisation expected to continue to be an important driver in cider?
Who are the key consumers of cider: men, women, younger or older consumers?
Where is cider mainly consumed- at home or away from home?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Alcoholic Drinks market research database.

Want to find out more about this report?

Request more information

Cider/Perry in Russia - Category analysis

HEADLINES

PROSPECTS

Cider/perry suffers from an increase in excise tax in 2017

Cider/perry remains a niche

Cold summer of 2017 has a negative impact on sales

COMPETITIVE LANDSCAPE

Baltika Pivovarennaya remains the leading player

Cider production as a main activity becomes unprofitable

A new standard for mead set to come into force in 2019

CATEGORY DATA

Table 1 Sales of Cider/Perry: Total Volume 2012-2017
Table 2 Sales of Cider/Perry: Total Value 2012-2017
Table 3 Sales of Cider/Perry: % Total Volume Growth 2012-2017
Table 4 Sales of Cider/Perry: % Total Value Growth 2012-2017
Table 5 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2012-2017
Table 6 Sales of Cider/Perry by Off-trade vs On-trade: Value 2012-2017
Table 7 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 8 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2012-2017
Table 9 GBO Company Shares of Cider/Perry: % Total Volume 2013-2017
Table 10 NBO Company Shares of Cider/Perry: % Total Volume 2013-2017
Table 11 LBN Brand Shares of Cider/Perry: % Total Volume 2014-2017
Table 12 Forecast Sales of Cider/Perry: Total Volume 2017-2022
Table 13 Forecast Sales of Cider/Perry: Total Value 2017-2022
Table 14 Forecast Sales of Cider/Perry: % Total Volume Growth 2017-2022
Table 15 Forecast Sales of Cider/Perry: % Total Value Growth 2017-2022

Alcoholic Drinks in Russia - Industry Overview

EXECUTIVE SUMMARY

2017 witnesses an ongoing recovery in spirits but a decline for products with a low alcohol content

Lower prices in spirits help boost volume sales

Price discounting remains a powerful competitive tool

Krasnoe & Beloe retail chain helps support spirit sales

A mixed performance expected over the forecast period

MARKET BACKGROUND

Legislation

Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Table 16 Number of On-trade Establishments by Type 2012-2017

TAXATION AND DUTY LEVIES

Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2017

KEY NEW PRODUCT LAUNCHES

Lack of new product launches in 2017

Outlook
Summary 2 Key New Product Developments 2017

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

MARKET INDICATORS

Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2012-2017

MARKET DATA

Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 19 Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2017
Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2017
Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2017
Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2017
Table 26 GBO Company Shares of Alcoholic Drinks: % Total Volume 2013-2017
Table 27 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2012-2017
Table 28 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2017
Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 30 Forecast Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 32 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022

Megatrends

Country Report

Cider/Perry in Russia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Cider/perry suffers from an increase in excise tax in 2017

Cider/perry remains a niche

Cold summer of 2017 has a negative impact on sales

COMPETITIVE LANDSCAPE

Baltika Pivovarennaya remains the leading player

Cider production as a main activity becomes unprofitable

A new standard for mead set to come into force in 2019

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Cider/Perry in Russia - Category analysis

HEADLINES

PROSPECTS

Cider/perry suffers from an increase in excise tax in 2017

Cider/perry remains a niche

Cold summer of 2017 has a negative impact on sales

COMPETITIVE LANDSCAPE

Baltika Pivovarennaya remains the leading player

Cider production as a main activity becomes unprofitable

A new standard for mead set to come into force in 2019

CATEGORY DATA

Alcoholic Drinks in Russia - Industry Overview

EXECUTIVE SUMMARY

2017 witnesses an ongoing recovery in spirits but a decline for products with a low alcohol content

Lower prices in spirits help boost volume sales

Price discounting remains a powerful competitive tool

Krasnoe & Beloe retail chain helps support spirit sales

A mixed performance expected over the forecast period

MARKET BACKGROUND

Legislation

TAXATION AND DUTY LEVIES

KEY NEW PRODUCT LAUNCHES

Lack of new product launches in 2017

OPERATING ENVIRONMENT

Contraband/parallel trade

Duty free

Cross-border/private imports

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Company Reports