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Learn moreAug 2016
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There is a long-established tradition of cigar and cigarillo smoking in Belgium, although the category continues to suffer from declining volume sales, with volume sales of cigars and cigarillos declining by 4% in 2015. This volume decline was mainly due to the premiumisation of the category and the fact that consumers are smoking fewer cigars and cigarillos in order to be able to afford products of better quality. According to one trade source, although the numbers of cigar and cigarillos being smoked is decreasing, the consumption of these products is in fact increasing among new consumers and young consumers.
Following its recent acquisition of local manufacturer Verellen NV and its national champion brand Gold in 2014, Scandinavian Tobacco Group was able to strengthen its leadership in cigars and cigarillos in 2015 with a volume share of 63%. The second largest player in the category is the local manufacturer Agio Cigars NV with a 17% volume share.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Cigars industry in Belgium with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cigars industry in Belgium, our research will save you time and money while empowering you to make informed, profitable decisions.
The Cigars in Belgium market research report includes:
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This industry report originates from Passport, our Tobacco market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.