The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreOct 2018
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Explore how underlying drivers could change different consumer worlds over the next 20 years. In this report, Euromonitor outlines a vision for commerce in 2040, highlighting the new formats, business models and experiences that consumers of tomorrow will expect, and the implications thereof. This thought-provoking report, which serves as the kick-off of the broader Commerce 2040 series, includes visualisations of next-gen commerce in the future entertainment venue, retail store and home.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
In the last decade, technology has emerged as one of the key drivers reshaping the world and, specifically, commerce, and is likely to continue to be one of the most important factors inspiring future upheavals. New technologies, such as artificial intelligence, the Internet of Things and 5G, will accelerate the rate of change for businesses and consumers alike.
Live entertainment is shifting from an in-seat to a choose-your-own-adventure experience. Undoubtedly, this more personalised and intimate experience will be enabled and enhanced through technology. This will create new commerce opportunities in seating, around the venue and at home for a variety of players including entertainment operators, restaurants, retailers and brands.
Excitement about the smart home has been building for years, but so far it has not lived up to its hype. However, the recent convergence of widespread connectivity, an industry push to sell connected appliances and the emergence of more compelling consumer use cases is building momentum. By 2040, consumers will have access to more services, and commerce will be more seamlessly integrated.
Physical outlets will continue to play a role in how consumers browse and buy goods. Retail stores will have evolved by 2040 in order to better serve a more informed, impatient and internet-connected shopper. In the future, retailers will leverage technology to remove the hassles of shopping for mundane purchases, while enhancing the experience for those requiring more consideration.
The innovators of next-generation commerce of 2040 will face a different set of challenges from those that came before. In many ways, the next stage of development will require more infrastructure changes to bring to fruition next-gen commerce than those that might previously have been required.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.