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Country Report

Confectionery in

Confectionery in Uruguay

31 pages, Jul 2018

US$2,100

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Prospects

Volume sales decline slightly in the review period because of climatic conditions

Retail volume sales fell marginally in the review period in Uruguay. The slight increase in value sales in 2018 was mainly due to inflation in the country.

Tablets remains the most popular option for Uruguayan consumers

In 2018, tablets remained the biggest category in volume sales in Uruguay. The category is still the most popular choice for Uruguayan consumers, independent of their income level.

Competitive Landscape

International companies lead Uruguayan chocolate confectionery

International player Sebamar remained in the leading position in the whole of the review period. Its main sales come from sales of Garoto products.

Domestic players struggle to compete with foreign firms

Edanrey SA and Henderson & Cía SA (Tienda Inglesa) are the only two local companies with a significant share in chocolate confectionery in Uruguay. Both companies sell domestic manufactured chocolate products; however, even combined they do not present a threat to the big international companies in the country.

Prospects

Changes in consumer preferences favour chewing gum

Historically in Uruguay, consumers tended to prefer bubble gum to chewing gum, with there being attractive options, especially for younger consumers, and a price differential between sugar and sugar-free products. However, that started to change in the review period, and since 2012, chewing gum has become the preferred choice for consumers.

There is a wide variety of flavours among chewing gum products

Producers are constantly launching new flavours to maintain consumer interest in chewing gum, although mint flavour is the most consumed, especially among adults. Innovative and new flavours are consumed and tried out by the younger population in the country.

A slight decline is predicted

It is expected that companies will continue to increase their volume sales of chewing gum, steadily launching new flavours and different formats, to maintain consumer interest. Although new launches will sustain interest among consumers, the overall gum category will not able to avoid a decrease in constant value sales, and producers will have to make big efforts to reverse the situation.

Competitive Landscape

International companies lead the Uruguayan gum category

CAS Uruguay SA is the leading company in Uruguay, thanks especially to sales of Beldent chewing gum products. The brand is very common and can be found in almost every store in the country.

Domestic players struggle to compete

Local companies are not present in the Uruguayan gum category. International gum companies are constantly launching and advertising their products, and for domestic players it is difficult to do likewise as they have less capital to invest than multinationals, which are well established in the category and have many local customers.

The entrance of Mentos may break the dominance of the leaders

In 2017-2018, Sebamar SA launched its Mentos chewing gum products, which, although still having low sales, could generate competition. Mentos has ventured into the category with fierce advertising, and, to be competitive, Sebamar has launched products with different flavours and in different formats.

Prospects

A decrease in volume sales is driven by demand for sugarless products

Consumers looking for products with sugar-free content are having a negative impact on sales of sugar confectionery. Consumers are searching for sugar-free confectionery, which continues to be difficult to find in different formats in Uruguay.

Sugar confectionery products mainly target the younger population

Sugar confectionery products mainly target the young population, especially children. Pastilles, gums, jellies and chews, and toffees, caramels and nougat are the biggest categories in value and volume sales in Uruguay.

Competitive Landscape

Van Dam SA remains the clear leader

In 2018, Van Dam SA continued leading total sales of sugar confectionery in Uruguay. The company offers a wide portfolio of products within the different sugar confectionery categories.

Local companies face difficulties in competing against internationals

Local manufacturers are facing increases in labour and production costs, making it more difficult to compete against internationals. Despite this, there are local players among the leaders in sugar confectionery, such as Penino y Corona and Mafinor SA.

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Samples

Confectionery Market Sample Report Confectionery Market Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Confectionery industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Confectionery industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Confectionery in Uruguay market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Confectionery in Uruguay?
What are the major brands in Uruguay?
With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
How are manufacturers addressing consumer concerns over health and obesity?
What does the future hold for ethically sourced products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Confectionery in Uruguay - Category analysis

Chocolate Confectionery

HEADLINES

PROSPECTS

Volume sales decline slightly in the review period because of climatic conditions

Tablets remains the most popular option for Uruguayan consumers

COMPETITIVE LANDSCAPE

International companies lead Uruguayan chocolate confectionery

Domestic players struggle to compete with foreign firms

Summary 1 Other Chocolate Confectionery by Product Type:

CATEGORY DATA

Table 1 Sales of Chocolate Confectionery by Category: Volume 2013-2018
Table 2 Sales of Chocolate Confectionery by Category: Value 2013-2018
Table 3 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
Table 4 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
Table 5 Sales of Chocolate Tablets by Type: % Value 2013-2018
Table 6 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018
Table 7 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018
Table 8 Distribution of Chocolate Confectionery by Format: % Value 2013-2018
Table 9 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 10 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 11 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023

Gum

HEADLINES

PROSPECTS

Changes in consumer preferences favour chewing gum

There is a wide variety of flavours among chewing gum products

A slight decline is predicted

COMPETITIVE LANDSCAPE

International companies lead the Uruguayan gum category

Domestic players struggle to compete

The entrance of Mentos may break the dominance of the leaders

CATEGORY DATA

Table 13 Sales of Gum by Category: Volume 2013-2018
Table 14 Sales of Gum by Category: Value 2013-2018
Table 15 Sales of Gum by Category: % Volume Growth 2013-2018
Table 16 Sales of Gum by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Gum: % Value 2014-2018
Table 18 LBN Brand Shares of Gum: % Value 2015-2018
Table 19 Distribution of Gum by Format: % Value 2013-2018
Table 20 Forecast Sales of Gum by Category: Volume 2018-2023
Table 21 Forecast Sales of Gum by Category: Value 2018-2023
Table 22 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 23 Forecast Sales of Gum by Category: % Value Growth 2018-2023

Sugar Confectionery

HEADLINES

PROSPECTS

A decrease in volume sales is driven by demand for sugarless products

Sugar confectionery products mainly target the younger population

COMPETITIVE LANDSCAPE

Van Dam SA remains the clear leader

Local companies face difficulties in competing against internationals

Summary 2 Other Sugar Confectionery by Product Type:

CATEGORY DATA

Table 24 Sales of Sugar Confectionery by Category: Volume 2013-2018
Table 25 Sales of Sugar Confectionery by Category: Value 2013-2018
Table 26 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
Table 27 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018
Table 28 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018
Table 29 NBO Company Shares of Sugar Confectionery: % Value 2014-2018
Table 30 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018
Table 31 Distribution of Sugar Confectionery by Format: % Value 2013-2018
Table 32 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 33 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023
Table 34 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 35 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023

Packaged Food in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Consumers increasingly looking for healthier products

Changes in weather conditions impact product sales

Cooperativa Nacional de Productores de Leche remains the leader in 2018

Modern grocery retailers lead package food in 2018

Low value growth expected over the forecast period

FOODSERVICE

Sales to Foodservice

Consumers increasingly buying packaged food online
Healthier foodservice options becoming increasingly available
Weekend remains the major time for going out

CATEGORY DATA

Table 36 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 37 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 38 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 39 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 40 Sales of Packaged Food by Category: Volume 2013-2018
Table 41 Sales of Packaged Food by Category: Value 2013-2018
Table 42 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 43 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 44 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 45 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 46 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 47 Penetration of Private Label by Category: % Value 2013-2018
Table 48 Distribution of Packaged Food by Format: % Value 2013-2018
Table 49 Distribution of Packaged Food by Format and Category: % Value 2018
Table 50 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 51 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 52 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 53 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Confectionery in Uruguay

New Report Guarantee

Executive Summary

New Report Guarantee

Prospects

Volume sales decline slightly in the review period because of climatic conditions

Tablets remains the most popular option for Uruguayan consumers

Competitive Landscape

International companies lead Uruguayan chocolate confectionery

Domestic players struggle to compete with foreign firms

Prospects

Changes in consumer preferences favour chewing gum

There is a wide variety of flavours among chewing gum products

A slight decline is predicted

Competitive Landscape

International companies lead the Uruguayan gum category

Domestic players struggle to compete

The entrance of Mentos may break the dominance of the leaders

Prospects

A decrease in volume sales is driven by demand for sugarless products

Sugar confectionery products mainly target the younger population

Competitive Landscape

Van Dam SA remains the clear leader

Local companies face difficulties in competing against internationals

Samples

Overview

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Table of Contents

Confectionery in Uruguay - Category analysis

Chocolate Confectionery

HEADLINES

PROSPECTS

Volume sales decline slightly in the review period because of climatic conditions

Tablets remains the most popular option for Uruguayan consumers

COMPETITIVE LANDSCAPE

International companies lead Uruguayan chocolate confectionery

Domestic players struggle to compete with foreign firms

CATEGORY DATA

Gum

HEADLINES

PROSPECTS

Changes in consumer preferences favour chewing gum

There is a wide variety of flavours among chewing gum products

A slight decline is predicted

COMPETITIVE LANDSCAPE

International companies lead the Uruguayan gum category

Domestic players struggle to compete

The entrance of Mentos may break the dominance of the leaders

CATEGORY DATA

Sugar Confectionery

HEADLINES

PROSPECTS

A decrease in volume sales is driven by demand for sugarless products

Sugar confectionery products mainly target the younger population

COMPETITIVE LANDSCAPE

Van Dam SA remains the clear leader

Local companies face difficulties in competing against internationals

CATEGORY DATA

Packaged Food in Uruguay - Industry Overview

EXECUTIVE SUMMARY

Consumers increasingly looking for healthier products

Changes in weather conditions impact product sales

Cooperativa Nacional de Productores de Leche remains the leader in 2018

Modern grocery retailers lead package food in 2018

Low value growth expected over the forecast period

FOODSERVICE

Sales to Foodservice

CATEGORY DATA

MARKET DATA

DEFINITIONS

SOURCES

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