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Strategy Briefing
Consumer Finance for the Rest: Opportunities and Strategies for the Unbanked
Mar 2010
US$2,000Added to Cart
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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
In the current recessionary economic environment, the consumer finance industry must search for new and more stable sources of growth. While the unbanked have at times been dismissed as an unprofitable segment, the industry is now looking at these consumers in a new light as a potential opportunity. The complexities of unbanked consumers and strategies to reach them are examined in this report.
Files are delivered directly into your account within a few minutes of purchase.
Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
What this report includes
- Up-to-the minute analysis of the latest trends in the industry
- New product development, forecasts and other themes
- Unique graphics and illustrated case studies
- Most recent brand and company news
- New insight into the size and shape of the market
Why buy this report
- Clear, concise powerpoint format makes it easy to digest
- Leading industry opinion keeps you abreast of latest news and trends
- Forward-looking outlook on a category, market or issue affecting the industry
- Latest five year forecasts assess how the market is predicted to develop
- Understand the competitive environment, the leading players and brands
Delivery format
PDF/PPT
Downloadable from MyPages
Want to find out more about this report?
Request more informationTable of Contents
Introduction
Scope
Objectives of Global Report
Key Findings
Where are the Unbanked?
Keeping Consumers Away From Banks
Safer Under the Mattress?
Rural Population Structure Important Factor in Asia Pacific
Economic Participation in Mediterranean, Middle East & Africa
Growth in the Banked Population Charges Ahead
Opportunities
Circumnavigating the Corruption Factor
Intercepting Regulatory and Industry Practice Obstacles
Up-selling Unbanked Prepaid Card Users
Winning Over Alternative Payment System Users
Reaching the Unbankable
Strategies
Government-led Strategies
Government-led Strategies (2)
Case Study: Government as a Driver of Downscaling in China
Case Study: Using Public Institutions to Reach the Unbanked
Taking Postal Banking from the Amazon to the Amur
Industry-driven Strategies
Industry-driven Strategies (2)
Case Study: Expansion Through Mobile Banks in Morocco
Drawing Consumers Through Alternative Infrastructure
Case Study: Retailers vs Utility Providers as Bank Conduits
Reaching the Unbanked Through Intermediaries
Environmental Factors
Case Study: Rising Institutional Stability in Turkey
Case Study: Urban Banking in Indonesia
Application
Government Has Role To Play…
…But Misguided Policy Poses Threats to Industry
Can the Unbanked be Profitable Customers?
The Newly Banked and Card Usage
Timing is Everything
Conclusions
Opportunity for the Taking
The Outlook for Today’s ‘Least Banked’ Markets
The Unbanked: The Way Forward
Definitions
Definitions
Definitions (2)
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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