Consumer Lifestyles in Bolivia

Consumer Lifestyle

About This Report

Feb 2013

With a population of over 10 million people in 2012, Bolivia is a predominantly poor country and one of the least developed in Latin America. On the other hand, the country has recently seen robust economic growth and this has helped boost consumer income and spending despite wages still being the lowest in Latin America. A plethora of government initiatives and income transfers have reduced income inequality and brought a significant number of Bolivians out of extreme poverty.

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Consumer Lifestyles in Bolivia

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Current Behaviour within the Broader Economic Climate
Consumer Confidence
Misery Index
Chart 1 Misery Index 2007-2012


School Life
University Life
Adult Learning
Chart 2 Number of Students in Higher Education and Consumer Expenditure on Education 2006-2011
Chart 3 Regional Ranking of Number of University Students 2011


Working Conditions
Women in the Workplace
Alternative Work Options
Chart 4 Employed and Unemployed Population and Labour Force Participation Rate 2007-2012
Chart 5 Population Aged 15-64 Compared with Old-Age Dependency Ratio 2000-2020
Chart 6 Regional Ranking of Female Employment Rate 2011


Dining In
Dining Out
Café Culture
Snacking Habits
Attitudes towards Food Trends
Chart 7 Per Capita Expenditure on Consumer Foodservice by Chained and Independent 2012
Chart 8 Regional Ranking of Availability of Fresh Fruit and Vegetables 2011


Attitudes towards Drinking
Drinking Inside the Home
Drinking Outside the Home
Chart 9 Per Capita Consumption of Alcoholic Drinks and Soft Drinks by Category 2012
Chart 10 Regional Ranking of Alcoholic Drinks Consumption: Off-trade vs. On-trade 2011


Attitudes towards Personal Care
Attitudes towards Beauty
Male Grooming
Use of Hair Care Salons, Spas, Nail and Beauty Parlours
Chart 11 Value Sales of Beauty and Personal Care Key Categories 2007-2012
Chart 12 Regional Ranking of Per Capita Sales of Men's Grooming Products 2011


Attitudes towards Clothing
Attitudes towards Footwear
Attitudes towards Personal Adornment
Attitudes towards Accessories/Luxury Goods
Chart 13 Consumer Expenditure on Clothing and Footwear 2007-2012
Chart 14 Regional Ranking of Consumer Expenditure on Clothing and Footwear as a Proportion of Total Consumer Expenditure 2011


Public versus Private Healthcare
Attitudes to Health and Well-being
Over-the-Counter Versus Prescription-Only Medicines (OTC vs. POM)
Sport and Fitness
Chart 15 Growth in OTC Expenditure on Pharmaceuticals Compared with Healthy Life Expectancy at Birth 2007-2012
Chart 16 Regional Ranking of Obese and Overweight Population 2011


Smoking Prevalence
Attitudes to Smoking
Chart 17 Smoking Prevalence amongst Men and Women 2007-2012
Chart 18 Regional Ranking of Smoking Prevalence 2011


Attitudes to Shopping
Main Household Food and Non-Food Consumables Shop
Top-Up Food Shopping
Shopping for Big-Ticket Items
Personal Shopping
E-commerce and M-commerce
Chart 19 Importance of Hypermarkets, Supermarkets and Discounters within Grocery Retailing 2012
Chart 20 Regional Ranking of Sales through Internet Retailing 2011


Staying In
Going Out
Public Holidays, Celebrations and Gift-Giving
Chart 21 Cinema Attendances 2007-2012
Chart 22 Regional Ranking of Consumer Expenditure on Leisure and Recreation as a Proportion of Total Consumer Expenditure 2011.


Attitudes to DIY
Attitudes to Gardening
Chart 23 Number of Home Owners and New Dwellings Completed 2007-2012
Chart 24 Regional Ranking of Home Owners as a Proportion of Total Households 2011


Attitudes to Pet Ownership
Chart 25 Sales of Pet Food 2007-2012


Getting Around
Use of Public Transport
Air Travel
Chart 26 Number of Scheduled Airline Passengers Carried and Kilometres per Capita 2006-2011
Chart 27 Number of Passengers Carried by Rail and Kilometres per Capita 2006-2011
Chart 28 Length of Road Network 2006-2011
Chart 29 Consumer Expenditure on Transport Services 2006-2011
Chart 30 Regional Ranking of Possession of Passenger Cars 2011


Attitudes to Taking Holidays
Main Holiday-Taking Trends
Domestic versus Foreign Holidays
Preferred Travel Methods
Chart 31 Tourist Expenditure and Tourism Receipts 2006-2011
Chart 32 Regional Ranking of Holiday Departures 2011


Attitudes toward Payment Methods
Loans and Mortgages
Chart 33 Consumer Lending Compared with Savings and Savings Ratio 2007-2012
Chart 34 Regional Ranking of Financial Cards in Circulation 2012