The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreMar 2018
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As a result of the mounting exodus of young people in recent years, Lithuania has been characterised by severe population shrinkage, contributing to a “brain drain” and a rapid ageing of the demographic. Nevertheless, the dwindling pool of shoppers has been offset by rising consumer confidence and higher levels of household spending, thanks to Lithuania’s expanding economy, falling unemployment and faster wage growth. This has helped boost demand for a range of discretionary items and services.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
A consumer segmentation section in the report breaks down the Lithuania’s consumers by specific age groups, ranging from babies and infants to pensioners; highlighting the factors that influence purchasing decisions and the products in greatest demand for each segment.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.