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Company Profile
ControladoraMabe SA de CV in Consumer Appliances
32 pages, Sep 2017
US$570
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About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Controladora Mabe’s key appliances business interest is within major appliances, where it has a host of brands that cater to different consumer segments, Easy and IEM target low to middle-income consumers, while Mabe and io Mabe target middle to high-income consumers. io Mabe was launched to compete in the premium segment with brands such as Miele. The road ahead is exciting for Mabe, given Haier’s recent acquisition of GE’s appliances business unit which included GE’s 48% stake of Mabe.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Download the full company profile: L'Oréal Company Profile - SWOT Analysis
Download the full company profile: Coca-Cola Company Profile - SWOT Analysis
Download the full company profile: Procter & Gamble Company Profile - SWOT Analysis
Euromonitor International's report on Controladora Mabe SA de CV delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Appliances market and the global economy.
Company and market share data provide a detailed look at the financial position of Controladora Mabe SA de CV, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Controladora Mabe SA de CV.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of Controladora Mabe SA de CV provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research You Can Trust:
Euromonitor International's company profile reports are written by our Consumer Appliances research team, a dedicated group of analysts that knows the industry inside and out.Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.Want to find out more about this report?
Request more informationTable of Contents
Scope of the Report
Scope
Strategic Evaluation
Mabe, the leading consumer appliances manufacturer in Mexico
Off to a better start in 2017 for Mabe
SWOT: Controladora Mabe SA de CV
Alliances are Mabe’s best strategy for expansion
Competitive Positioning
Acquisitions shake the ground in major appliances
Mabe , the third leading player in Latin America
Haier’s acquisition of GE should present opportunities for Mabe
Mabe underperforms the industry
Market Assessment
Mabe loses out from opportunities in Brazil
Mabe has strong presence in most dynamic categories
Geographic and Category Opportunities
Mabe is strong in Andean markets and Central America
Mexico offers good opportunities in consumer appliances
Mexico accounts for almost half of Mabe’s sales
Mabe lost out in biggest market in LA following bankruptcy in Brazil
Mabe’s share in Brazil was absorbed by smaller companies
Mabe has strong presence in most dynamic categories in LA
Cookers : S trong growth opportunities in Mabe’s strongest category
Brand Strategy
Mabe owns a large portfolio of brands from previous acquisitions
Operations
Controladora Mabe’s top markets by sales and performance
Controladora Mabe SA de CV production footprint
Mabe concentrates production in the Americas
Mabe third in refrigeration appliances production in the region
Recommendations
Seek dynamism in alternative markets
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Company Reports
- Antonio Merloni SpA in Domestic Electrical Appliances | Sep 2009
- Arçelik AS in Consumer Appliances | Feb 2019
- Bosch & Siemens Hausgeräte GmbH in Consumer Appliances | Mar 2015
- BSH Hausgeräte GmbH in Consumer Appliances | Mar 2019
- Candy SpA in Consumer Appliances | Mar 2019
- De’Longhi SpA in Consumer Appliances | Jul 2012
- Electrolux AB in Consumer Appliances | Apr 2017
- Fagor Electrodomésticos , S Coop in Domestic Electrical Appliances | Nov 2009
- Fisher & Paykel Industries Ltd in Consumer Appliances | Feb 2010
- General Electric Co (GE) in Consumer Appliances | Mar 2016
- Groupe SEB in Consumer Appliances | Apr 2017
- Haier Group in Consumer Appliances | Oct 2017
- Hisense Group in Consumer Appliances | Jan 2017
- Indesit Co SpA in Consumer Appliances | Sep 2013
- Jarden Corp in Consumer Appliances | Jun 2016
- Koninklijke Philips Electronics NV in Consumer Appliances | Aug 2016
- Koninklijke Philips NV in Consumer Appliances | Apr 2018
- LG Corp in Consumer Appliances | Sep 2017
- Midea Group Co Ltd in Consumer Appliances | Sep 2016
- Miele & Cie KG in Consumer Appliances | Feb 2017
- Panasonic Corp in Consumer Appliances | Aug 2018
- Panasonic Corp in Domestic Electrical Appliances | Nov 2009
- Procter & Gamble Co, The in Consumer Appliances | Jun 2015
- Salton Inc in Domestic Electrical Appliances | Oct 2009
- Samsung Corp in Consumer Appliances | Sep 2018
- SEB, Groupe in Consumer Appliances | May 2015
- Sharp Corp in Consumer Appliances | Jun 2016
- Spectrum Brands Holdings Inc in Consumer Appliances | Aug 2018
- Toshiba Corp in Consumer Appliances | Feb 2015
- Whirlpool Corp in Consumer Appliances | Mar 2018
Complete Catalogue
Company Reports
- Antonio Merloni SpA in Domestic Electrical Appliances | Sep 2009
- Arçelik AS in Consumer Appliances | Feb 2019
- Bosch & Siemens Hausgeräte GmbH in Consumer Appliances | Mar 2015
- BSH Hausgeräte GmbH in Consumer Appliances | Mar 2019
- Candy SpA in Consumer Appliances | Mar 2019
- De’Longhi SpA in Consumer Appliances | Jul 2012
- Electrolux AB in Consumer Appliances | Apr 2017
- Fagor Electrodomésticos , S Coop in Domestic Electrical Appliances | Nov 2009
- Fisher & Paykel Industries Ltd in Consumer Appliances | Feb 2010
- General Electric Co (GE) in Consumer Appliances | Mar 2016
- Groupe SEB in Consumer Appliances | Apr 2017
- Haier Group in Consumer Appliances | Oct 2017
- Hisense Group in Consumer Appliances | Jan 2017
- Indesit Co SpA in Consumer Appliances | Sep 2013
- Jarden Corp in Consumer Appliances | Jun 2016
- Koninklijke Philips Electronics NV in Consumer Appliances | Aug 2016
- Koninklijke Philips NV in Consumer Appliances | Apr 2018
- LG Corp in Consumer Appliances | Sep 2017
- Midea Group Co Ltd in Consumer Appliances | Sep 2016
- Miele & Cie KG in Consumer Appliances | Feb 2017
- Panasonic Corp in Consumer Appliances | Aug 2018
- Panasonic Corp in Domestic Electrical Appliances | Nov 2009
- Procter & Gamble Co, The in Consumer Appliances | Jun 2015
- Salton Inc in Domestic Electrical Appliances | Oct 2009
- Samsung Corp in Consumer Appliances | Sep 2018
- SEB, Groupe in Consumer Appliances | May 2015
- Sharp Corp in Consumer Appliances | Jun 2016
- Spectrum Brands Holdings Inc in Consumer Appliances | Aug 2018
- Toshiba Corp in Consumer Appliances | Feb 2015
- Whirlpool Corp in Consumer Appliances | Mar 2018