CooperVision (CVI), the vision care unit of The Cooper Cos Inc, has carved a niche for itself in specialty lenses. It has also increasingly been competing in the arena of silicone hydrogel daily disposables (DDs) since acquiring Sauflon in 2014. In future, CVI’s success will depend on its capacity to compete against larger players, like Johnson & Johnson, through building stronger brand recognition in DDs, keeping its status in specialty lenses, and increasing sales online and in emerging market
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Euromonitor International's report on Cooper Cos Inc, The delivers a detailed strategic analysis of the company's business, examining its performance in the Eyewear market and the global economy. Company and market share data provide a detailed look at the financial position of Cooper Cos Inc, The, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Cooper Cos Inc, The.
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