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Company Profile
Dean Foods in Packaged Food
34 pages, Nov 2012
US$570
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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Dean Foods remains focused on the US market and drives virtually all of its sales from the dairy market. The maturity of both the US market and dairy products has, however, impacted the company's overall growth. It has attempted to add value through its Horizon Organic brand and its range of plant-based drinking milk products: Silk, Alpro and Provamel.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Download the full company profile: L'Oréal Company Profile - SWOT Analysis
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Download the full company profile: Procter & Gamble Company Profile - SWOT Analysis
Euromonitor International's report on Dean Foods Co delivers a detailed strategic analysis of the company's business, examining its performance in the Sauces, dressings and condiments market and the global economy.
Company and market share data provide a detailed look at the financial position of Dean Foods Co, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Dean Foods Co.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of Dean Foods Co provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research You Can Trust:
Euromonitor International's company profile reports are written by our Sauces, dressings and condiments research team, a dedicated group of analysts that knows the industry inside and out.Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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Request more informationTable of Contents
Scope of the Report
Scope
Strategic Evaluation
Dean Foods re-organises its business in 2012
Tough environment in milk leads to net loss for Dean Foods
Pricing/product mix overcomes volume weakness
Lower raw milk prices lead to recovery for Fresh Dairy Direct
SWOT: Dean Foods Co
Key strategic challenges and objectives
Competitive Positioning
Emerging market presence boosts top players
Jostling for position in top 10
Milk price rises in US market hit Dean Foods
Dairy remains fragmented
Acquisitions and emerging markets fuel growth
Market Assessment
US market dominates Dean Foods sales
Dean Foods holds minor non-dairy interests
Dairy
Key focus for growth in drinking milk for Dean Foods
Dean Foods relies heavily on commodified milk sector
Move into non-milk organic dairy products
Challenges in adding value to a commodity
Alpro stands to benefit from Western European demand
Consider a move into Greek yoghurt for Horizon Organic
US “other dairy” impact of Morningstar sale
Brand Strategy
Spin off of WhiteWave-Alpro leaves brands to one side
Expansion of International Delight range leads to growth
Horizon Organic loses out to Chobani
Operations
Emphasis on improving operational efficiency
Recommendations
Finding value in a mature sector
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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Complete Catalogue
Company Reports
- Abbott Laboratories Inc in Packaged Food | Feb 2016
- Arla Foods Amba in Packaged Food | Jan 2019
- Associated British Foods Plc (ABF) in Packaged Food | Feb 2014
- Barilla Holding SpA in Packaged Food | Feb 2015
- Brf Brasil Foods SA in Packaged Food | Feb 2014
- Bristol-Myers Squibb in Packaged Food | May 2010
- Cadbury Plc in Packaged Food | Jan 2009
- Campbell Soup Co in Packaged Food | Dec 2015
- Cereal Partners Worldwide SA in Packaged Food | Apr 2014
- Chocoladefabriken Lindt & Sprüngli AG in Packaged Food | Feb 2016
- ChocoladefabrikenLindt & Sprüngli AG in Packaged Food | Jan 2017
- Danone, Groupe in Packaged Food | Feb 2017
- Danone, Groupe in Packaged Food Company Profile | Feb 2019
- Del Monte Foods Co in Packaged Food | Mar 2014
- Ferrero Group in Packaged Food | Jan 2017
- Fonterra Co-operative Group Ltd in Packaged Food | Jul 2017
- General Mills Inc in Packaged Food | May 2018
- Grupo Bimbo SAB de CV in Packaged Food | May 2014
- Heinz Co, HJ in Packaged Food | Dec 2013
- Hershey Co, The in Packaged Food | Feb 2016
- Hershey Company, The in Packaged Food | Feb 2017
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- Obyedinennye Konditery UK OOO in Packaged Food | Apr 2019
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- Unilever Group in Packaged Food | Feb 2019
- Yildiz Holdings AS in Packaged Food | Dec 2015