Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
In 2023, retail value sales of deodorants in New Zealand registered stable growth, while volume sales declined. According to Stats NZ, the cost of living for an average household in New Zealand increased by 7% over the 12 months up to September 2023.…
Deodorants in Australia is a highly mature category. Consumer demand, convenience, the warm climate of Australia and greater mobility outside of the home drove sales of deodorants in 2022, with grooming regimes largely driven by lifestyles and the…