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Country Report

Department Stores in

Department Stores in New Zealand

Mar 2019

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Department stores become an extension to the lifestyle trend

Department stores are traditionally positioned as exclusive shopping venues with a strong focus on product quality and customer service. However, with a growing number of consumers demanding new shopping experiences, brands in the category are expected to expand their product and service offerings to encourage consumers to spend more time in stores.

The shopping experience is improved to remain competitive

Some department stores have already started to offer a better shopping experience to attract consumers. The newest entrant, for instance, David Jones, is positioned as the go-to destination for premium groceries through offering an extensive range of gourmet food.

Department stores continues to face increasing competition from internet retailing

Over the forecast period, brands in department stores are expected to face increased competition from internet retailing. Department stores are traditionally positioned as “everything under one roof” shopping destinations, but with internet retailing offering a wider range of products at increasingly affordable price points, brands in the channel are gradually being displaced.

COMPETITIVE LANDSCAPE

Farmers continues to dominate department stores

In 2018, Farmers continued to dominate department stores in value terms, far ahead of Smith & Caughey’s, David Jones and EziBuy. The brand’s lead in the channel can be attributed not only to its extensive store network, but also to its ability to reposition itself to remain relevant.

Farmers launches new formats to remain relevant

In November 2017, Farmers launched its new format speciality store, Farmers For You, offering a wide range of beauty and fashion products, such as cosmetics, fragrances and hosiery, to position the store as a go-to destination for all things beauty. Prior to that, in May 2016, the brand launched Home by Farmers, a new concept store which focuses solely on the brand’s offerings in furniture, appliances and homewares.

Players in department stores expand their store networks

Despite intense competition from online retailers and specialist stores, players in department stores continue to invest in expanding their reach through opening new stores. In 2018, well-established brand EziBuy, for example, opened its sixth store, in Tauranga.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Department Stores industry in New Zealand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Department Stores industry in New Zealand, our research will save you time and money while empowering you to make informed, profitable decisions.

The Department Stores in New Zealand market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How are Department Stores performing in New Zealand?
Are consumers switching towards more convenient Department Stores ?
Are independent and family runDepartment Stores coming under pressure in New Zealand?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Retailing market research database

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Department Stores in New Zealand - Category analysis

HEADLINES

PROSPECTS

Department stores become an extension to the lifestyle trend

The shopping experience is improved to remain competitive

Department stores continues to face increasing competition from internet retailing

COMPETITIVE LANDSCAPE

Farmers continues to dominate department stores

Farmers launches new formats to remain relevant

Players in department stores expand their store networks

CHANNEL DATA

Table 1 Department Stores: Value Sales, Outlets and Selling Space 2013-2018
Table 2 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 3 Department Stores GBO Company Shares: % Value 2014-2018
Table 4 Department Stores GBN Brand Shares: % Value 2015-2018
Table 5 Department Stores LBN Brand Shares: Outlets 2015-2018
Table 6 Department Stores LBN Brand Shares: Selling Space 2015-2018
Table 7 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 8 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Retailing in New Zealand - Industry Overview

EXECUTIVE SUMMARY

Retailing continues to see growth in New Zealand in 2018

New Zealand’s booming tourism industry drives growth in retailing

Home and garden specialist retailers sees strong growth in store-based retailing

Retailers invest heavily in improving their online capability

Retailing is expected to maintain growth over the forecast period in New Zealand

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type,

Physical retail landscape

Cash and carry

Seasonality

Christmas
End of financial year sale

Payments and delivery

Emerging business models

MARKET DATA

Table 9 Sales in Retailing by Store-based vs Non-Store: Value 2013-2018
Table 10 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2013-2018
Table 11 Sales in Store-based Retailing by Channel: Value 2013-2018
Table 12 Sales in Store-based Retailing by Channel: % Value Growth 2013-2018
Table 13 Store-based Retailing Outlets by Channel: Units 2013-2018
Table 14 Store-based Retailing Outlets by Channel: % Unit Growth 2013-2018
Table 15 Sales in Non-Store Retailing by Channel: Value 2013-2018
Table 16 Sales in Non-Store Retailing by Channel: % Value Growth 2013-2018
Table 17 Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 18 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 19 Sales in Grocery Retailers by Channel: Value 2013-2018
Table 20 Sales in Grocery Retailers by Channel: % Value Growth 2013-2018
Table 21 Grocery Retailers Outlets by Channel: Units 2013-2018
Table 22 Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 23 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2013-2018
Table 24 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 25 Sales in Non-Grocery Specialists by Channel: Value 2013-2018
Table 26 Sales in Non-Grocery Specialists by Channel: % Value Growth 2013-2018
Table 27 Non-Grocery Specialists Outlets by Channel: Units 2013-2018
Table 28 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2013-2018
Table 29 Mixed Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 30 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 31 Sales in Mixed Retailers by Channel: Value 2013-2018
Table 32 Sales in Mixed Retailers by Channel: % Value Growth 2013-2018
Table 33 Mixed Retailers Outlets by Channel: Units 2013-2018
Table 34 Mixed Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 35 Retailing GBO Company Shares: % Value 2014-2018
Table 36 Retailing GBN Brand Shares: % Value 2015-2018
Table 37 Store-based Retailing GBO Company Shares: % Value 2014-2018
Table 38 Store-based Retailing GBN Brand Shares: % Value 2015-2018
Table 39 Store-based Retailing LBN Brand Shares: Outlets 2015-2018
Table 40 Non-Store Retailing GBO Company Shares: % Value 2014-2018
Table 41 Non-Store Retailing GBN Brand Shares: % Value 2015-2018
Table 42 Grocery Retailers GBO Company Shares: % Value 2014-2018
Table 43 Grocery Retailers GBN Brand Shares: % Value 2015-2018
Table 44 Grocery Retailers LBN Brand Shares: Outlets 2015-2018
Table 45 Grocery Retailers LBN Brand Shares: Selling Space 2015-2018
Table 46 Non-Grocery Specialists GBO Company Shares: % Value 2014-2018
Table 47 Non-Grocery Specialists GBN Brand Shares: % Value 2015-2018
Table 48 Non-Grocery Specialists LBN Brand Shares: Outlets 2015-2018
Table 49 Non-Grocery Specialists LBN Brand Shares: Selling Space 2015-2018
Table 50 Mixed Retailers GBO Company Shares: % Value 2014-2018
Table 51 Mixed Retailers GBN Brand Shares: % Value 2015-2018
Table 52 Mixed Retailers LBN Brand Shares: Outlets 2015-2018
Table 53 Mixed Retailers LBN Brand Shares: Selling Space 2015-2018
Table 54 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2018-2023
Table 55 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2018-2023
Table 56 Forecast Sales in Store-based Retailing by Channel: Value 2018-2023
Table 57 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2018-2023
Table 58 Forecast Store-based Retailing Outlets by Channel: Units 2018-2023
Table 59 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2018-2023
Table 60 Forecast Sales in Non-Store Retailing by Channel: Value 2018-2023
Table 61 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2018-2023
Table 62 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 63 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 64 Forecast Sales in Grocery Retailers by Channel: Value 2018-2023
Table 65 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2018-2023
Table 66 Forecast Grocery Retailers Outlets by Channel: Units 2018-2023
Table 67 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023
Table 68 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 69 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 70 Forecast Sales in Non-Grocery Specialists by Channel: Value 2018-2023
Table 71 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2018-2023
Table 72 Forecast Non-Grocery Specialists Outlets by Channel: Units 2018-2023
Table 73 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2018-2023
Table 74 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 75 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 76 Forecast Sales in Mixed Retailers by Channel: Value 2018-2023
Table 77 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2018-2023
Table 78 Forecast Mixed Retailers Outlets by Channel: Units 2018-2023
Table 79 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2018-2023

Megatrends

Country Report

Department Stores in New Zealand

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Department stores become an extension to the lifestyle trend

The shopping experience is improved to remain competitive

Department stores continues to face increasing competition from internet retailing

COMPETITIVE LANDSCAPE

Farmers continues to dominate department stores

Farmers launches new formats to remain relevant

Players in department stores expand their store networks

Overview

Why buy this report?

SAMPLES

Delivery

Overview

Want to find out more about this report?

Table of Contents

Department Stores in New Zealand - Category analysis

HEADLINES

PROSPECTS

Department stores become an extension to the lifestyle trend

The shopping experience is improved to remain competitive

Department stores continues to face increasing competition from internet retailing

COMPETITIVE LANDSCAPE

Farmers continues to dominate department stores

Farmers launches new formats to remain relevant

Players in department stores expand their store networks

CHANNEL DATA

Retailing in New Zealand - Industry Overview

EXECUTIVE SUMMARY

Retailing continues to see growth in New Zealand in 2018

New Zealand’s booming tourism industry drives growth in retailing

Home and garden specialist retailers sees strong growth in store-based retailing

Retailers invest heavily in improving their online capability

Retailing is expected to maintain growth over the forecast period in New Zealand

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

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