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Learn moreFeb 2021
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After many years of double-digit retail current value growth, designer apparel and footwear has turned to significant decline in 2020. COVID-19 led to nationwide lockdown from 25 March 2020 until the end of May, and other regional lockdowns were also seen at various times later in the year.
Even on reopening, many consumers have remained reluctant to shop in person for fear of contracting the virus. Some aspirational consumers at the lower end of the luxury consumer base have also become more careful with their finances due to uncertainty about the scale of the economic impact of the pandemic, both in India and globally.
Women’s designer apparel has remained the largest category within designer apparel and footwear in 2020, and has also seen the slowest declines in both retail volume and current value terms in this year. This category has seen the strongest price reductions to try and clear the backlog of stock, which helped to limit the fall in sales.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Designer Apparel and Footwear (Ready-to-Wear) industry in India with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Designer Apparel and Footwear (Ready-to-Wear) industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.
The Designer Apparel and Footwear (Ready-to-Wear) in India market research report includes:
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.