Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Designer Apparel and Footwear (Ready-to-Wear) in

Designer Apparel and Footwear (Ready-To-Wear) in Romania

15 pages, Feb 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Designer apparel and footwear (ready-to-wear) performs well in 2017

Designer apparel and footwear (ready-to-wear) registered positive current retail value growth in 2017. However, highly expensive products did not attract Romanians – not because such products were undesirable but rather because purchasing power remained low compared to that in other countries.

Custom-made clothing gains ground

A particular trend in 2017 was custom-made outfits, with business consumers the key target audience. Such products can be easily customised.

Romanians passionate about designer apparel and footwear

Romanians are passionate about designer apparel and footwear and, unlike other European countries, are willing to spend more money on clothes and shoes. While in 2017 the average net salary in Romania was approximately EUR400 – two times lower than in neighbouring countries – sales of luxury brands were higher, supported by local consumers’ appetite for fashion.

COMPETITIVE LANDSCAPE

Designer apparel and footwear (ready-to-wear) remains fragmented

The category remained fragmented – no brand held a retail value share above 3% in 2016. This was due to its overall size and the diversified portfolio of products, which included women’s and men’s designer apparel and footwear, with numerous products and brands present.

Niche/speciality growth

The category is predicted to benefit from the rise in the number of high-income households. Although the industry might seem tough for new entrants, players are expected to achieve success by catering to underrepresented niches.

Sources of growth

The most pressing challenge will continue to be dealing with volatility, uncertainty and the shifts in the country’s economy, followed by growth in sales and profitability. Designer apparel and footwear companies will continue to see competition from online players as one of their top challenges.

Files are delivered directly into your account within a few minutes of purchase.

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery:

Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Designer Apparel and Footwear (Ready-to-Wear) industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Designer Apparel and Footwear (Ready-to-Wear) industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Designer Apparel and Footwear (Ready-to-Wear) in Romania market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Designer Apparel and Footwear (Ready-to-Wear) in Romania?
What are the major brands in Romania?
How dynamic is the growth of Designer Apparel and Footwear (Ready-to-Wear) internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

Want to find out more about this report?

Request more information

Designer Apparel and Footwear (Ready-To-Wear) in Romania - Category analysis

HEADLINES

PROSPECTS

Designer apparel and footwear (ready-to-wear) performs well in 2017

Custom-made clothing gains ground

Romanians passionate about designer apparel and footwear

COMPETITIVE LANDSCAPE

Designer apparel and footwear (ready-to-wear) remains fragmented

Niche/speciality growth

Sources of growth

CATEGORY DATA

Table 1 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2012-2017
Table 2 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2012-2016
Table 4 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2013-2016
Table 5 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2012-2017
Table 6 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2017-2022
Table 7 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2017-2022

Luxury Goods in Romania - Industry Overview

EXECUTIVE SUMMARY

Luxury goods exceeds expectations

Romanian consumers prefer to buy luxury goods from abroad

The online market for luxury goods in Romania

Opportunities for luxury goods in Romania

MARKET INDICATOR

Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022

Megatrends

Country Report

Designer Apparel and Footwear (Ready-To-Wear) in Romania

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Designer apparel and footwear (ready-to-wear) performs well in 2017

Custom-made clothing gains ground

Romanians passionate about designer apparel and footwear

COMPETITIVE LANDSCAPE

Designer apparel and footwear (ready-to-wear) remains fragmented

Niche/speciality growth

Sources of growth

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Designer Apparel and Footwear (Ready-To-Wear) in Romania - Category analysis

HEADLINES

PROSPECTS

Designer apparel and footwear (ready-to-wear) performs well in 2017

Custom-made clothing gains ground

Romanians passionate about designer apparel and footwear

COMPETITIVE LANDSCAPE

Designer apparel and footwear (ready-to-wear) remains fragmented

Niche/speciality growth

Sources of growth

CATEGORY DATA

Luxury Goods in Romania - Industry Overview

EXECUTIVE SUMMARY

Luxury goods exceeds expectations

Romanian consumers prefer to buy luxury goods from abroad

The online market for luxury goods in Romania

Opportunities for luxury goods in Romania

MARKET INDICATOR

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Company Reports