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Country Report

Designer Apparel and Footwear (Ready-to-Wear) in

Designer Apparel and Footwear (Ready-To-Wear) in Taiwan

14 pages, Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Slow economy to lead to modest growth

Slow economic growth is expected to act as a constraint on the expansion of the designer apparel and footwear (ready-to-wear) category in Taiwan over the forecast period. However, the category is set to continue to grow during 2018-2023 as advertising, magazines, shopping malls and department stores continue to stimulate consumer interest in high-end fashion.

Children’s boutiques receive growing attention

Globally, the review period saw a significant expansion of children’s luxury fashion, pioneered by the likes of Burberry, Chloé and Marc Jacobs, which were soon joined by labels such as Gucci, Armani and Karl Lagerfeld. However, while China was home to a number of children’s labels’ standalone boutiques at the end of the review period, Taiwan remained a largely untapped market.

Taipei a major home for international boutiques

Due to the diversity of business districts, large-scale high-end consumer crowds, and the growing number of international tourists, Taipei features amongst the world’s major cities for international boutiques. The renowned Taipei 101 mall is home to a wide range of designer boutiques, including Chanel, Dior, Maserati Shoes, Hugo Boss, Versace, Burberry and Prada, and is one of the major shopping destinations in Asia.

COMPETITIVE LANDSCAPE

Kering leads in designer apparel and footwear

French company, Kering, which operates in Taiwan through a wide range of brands, including Gucci, Yves Saint Laurent, Bottega Veneta and Balenciaga, retained the lead in designer apparel and footwear (ready-to-wear) in 2017. The company introduced the Stella McCartney brand to the market in 2017, though the designer bought out Kering’s stake in her eponymous brand to become the sole owner in 2018.

Targeting younger consumers

While the major luxury brands retain an appeal founded on heritage and tradition, the growing importance of younger consumers to the luxury goods market is making room for smaller, less well-established brands building on different value propositions. The introduction of the Stella McCartney brand, which has made ethical fashion increasingly central to its identity, points to the kinds of way in which designer apparel and footwear (ready-to-wear) could develop as it targets younger consumers in Taiwan during the forecast period.

Internet retailing sees share increase

While store-based retailing continued to dominate sales of designer apparel and footwear (ready-to-wear) in Taiwan at the end of the review period, internet retailing maintained strong growth. Store-based retailing has an advantage in designer apparel and footwear (ready-to-wear), as the in-store experience is a key element of brand development.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Designer Apparel and Footwear (Ready-to-Wear) industry in Taiwan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Designer Apparel and Footwear (Ready-to-Wear) industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Designer Apparel and Footwear (Ready-to-Wear) in Taiwan market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Designer Apparel and Footwear (Ready-to-Wear) in Taiwan?
What are the major brands in Taiwan?
How dynamic is the growth of Designer Apparel and Footwear (Ready-to-Wear) internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Designer Apparel and Footwear (Ready-To-Wear) in Taiwan - Category analysis

HEADLINES

PROSPECTS

Slow economy to lead to modest growth

Children’s boutiques receive growing attention

Taipei a major home for international boutiques

COMPETITIVE LANDSCAPE

Kering leads in designer apparel and footwear

Targeting younger consumers

Internet retailing sees share increase

CATEGORY DATA

Table 1 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2013-2018
Table 2 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2013-2017
Table 4 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2014-2017
Table 5 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2013-2018
Table 6 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2018-2023
Table 7 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2018-2023

Luxury Goods in Taiwan - Industry Overview

EXECUTIVE SUMMARY

Growth despite challenges

Slower growth at the end of the review period

Challenge of modernising brands without losing classic appeal

Shopping experience remains key

Constraints on forecast period growth

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2013-2018
Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023

Megatrends

Country Report

Designer Apparel and Footwear (Ready-To-Wear) in Taiwan

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Slow economy to lead to modest growth

Children’s boutiques receive growing attention

Taipei a major home for international boutiques

COMPETITIVE LANDSCAPE

Kering leads in designer apparel and footwear

Targeting younger consumers

Internet retailing sees share increase

Overview

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Samples (FAQs about samples):

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Table of Contents

Designer Apparel and Footwear (Ready-To-Wear) in Taiwan - Category analysis

HEADLINES

PROSPECTS

Slow economy to lead to modest growth

Children’s boutiques receive growing attention

Taipei a major home for international boutiques

COMPETITIVE LANDSCAPE

Kering leads in designer apparel and footwear

Targeting younger consumers

Internet retailing sees share increase

CATEGORY DATA

Luxury Goods in Taiwan - Industry Overview

EXECUTIVE SUMMARY

Growth despite challenges

Slower growth at the end of the review period

Challenge of modernising brands without losing classic appeal

Shopping experience remains key

Constraints on forecast period growth

MARKET INDICATORS

MARKET DATA

SOURCES

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