Digestive Remedies

Digestive remedies continues to witness value growth in 2023, aided by inflationary-led price increases. An ageing population is also supporting volume sales as older people are more likely to have digestive problems. However, unhealthy diets are…

Digestive remedies saw healthy growth in current value terms in 2023. As in the previous year, the return of busier, pre-pandemic lifestyles outside the home helped to trigger demand. This was in marked contrast to 2020 and 2021, when measures…

Digestive remedies is set to show double-digit growth in current value terms in Brazil in 2023; a result primarily driven by antacids and diarrhoeal remedies. Together, these two categories account for more than half of value sales of digestive…

Poor drinking water is leading to serious digestion problems, with consumers often for instance suffering from diarrhoea, due to the substandard water supply. This is being further exacerbated by climate change, which is leading to increased water…

Inadequate sanitation and hygiene significantly contribute to digestive problems among consumers. Rural areas face even greater challenges in accessing clean water, exacerbating the issue. While some urban regions also contend with these issues,…

Digestive remedies continues to see strong mid-single digit growth in current value terms in 2023, albeit this is mainly being driven by price increases rather than an increase in demand. High inflation and the rising cost of manufacturing and…

Sales of digestive remedies continue to see a strong recovery in 2023 in current value terms. Sales are rebounding from the negative impact of the pandemic with the lifting of restrictions increasing the opportunities for consumers to go out to eat…

Following on from the Coronavirus (COVID-19) pandemic and rising cost of living amid high inflation, the economic and social damage caused by earthquakes and the upheaval of political elections have played their parts in increasing stress levels in…

The digestive remedies category is set to achieve a solid growth rate in 2023. Several areas are seeing a positive performance, with some being driven by the increase in travel since the ending of COVID-19 related restrictions, while others have been…

Digestive remedies has been one of the most dynamic OTC categories with it being set to see high single-digit growth in current value terms in 2023. This is being fuelled by the dynamic performance of antacids, the largest product category within…

Within OTC digestive remedies, the penetration of herbal/traditional products is growing rapidly. This is because there is significant value growth potential for manufacturers as the premium positioning of herbal/traditional products allows for…

Many Algerians suffer from gastrointestinal problems, due to poor nutrition, changing dietary habits, and the poor quality of drinking water. However, continuing high inflation is expected to dampen volume growth somewhat. That being said, continuing…

Digestive remedies reported much stronger value growth in 2023 as consumers started eating outside the home once more, with greater exposure to bacterial infections. Sales of diarrhoeal remedies have increased as a greater number of consumers deal…

With the removal of restrictions on dining-in at foodservice establishments, and more people returning to the office for work, consumers are experiencing more frequent incidences of gastrointestinal problems caused by eating out. While many people…

Marketers are increasingly focusing on educating consumers about digestive health, utilising both traditional and digital platforms. Given the sensitive nature of digestive health issues, campaigns are designed to be empathetic and non-intrusive.…

Diarrhoea is a common problem, but it is still the cause of many childhood deaths throughout the world, including in Indonesia. Apart from causing pain and even death, diarrhoea can also hinder a child’s growth and development, because it can cause…

Towards the end of the review period, Norwegian consumers returned to the lifestyle habits that were common prior to the onset of the COVID-19 pandemic. This meant travelling more often and also spending more time socialising with friends and family…

In 2023, the digestive remedies category is witnessing stable growth both in retail volume and current value terms, with demand patterns returning to that observed prior to the pandemic. With consumer lifestyles normalised and more eating out of the…

Laxatives looks set to be the most dynamic category in digestive remedies in 2023 in Tunisia in current value terms. This growth is linked to various factors, including changes in lifestyle and dietary patterns, with consumers leading busier lives…

Digestive remedies is set to see positive growth in 2023, with hectic modern lifestyles and convenience orientated diets supporting demand. As many consumers have returned to dining out, consuming more street food, and in general straying from the…