Digital Commerce

Market research on digital commerce, including insights on how they connect to the internet and how they spend digitally. Cross-comparable statistics exploring the digital consumer and digital landscape habits globally.

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Strategy Briefing

Strategy Briefing

The New Normal: Identifying the Markets Most Primed for Sustained E-Commerce Growth

Oct 2020

To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the ...

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Strategy Briefing

Strategy Briefing

The Digital Consumer Journey: Who is Behind the Crisis-Inspired E-commerce Surge

Oct 2020

Channel shifts accelerated by Coronavirus (COVID-19) have required significant and strategic business changes to adapt to these new consumer demands. This report quantifies and compares digital shopping behaviours before and during the height of ...

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Strategy Briefing

Strategy Briefing

Digital Disruptors: The Global Competitive Landscape of Last Mile Delivery Platforms

Sep 2020

Last mile delivery platforms have disrupted shopping patterns and channels, particularly for grocery categories. Despite their growth, questions about their ability to attain profitability remain. This briefing includes an overview of trends in last ...

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Strategy Briefing

Strategy Briefing

Digital Disruptors: The Global Competitive Landscape of Social media

Sep 2020

Social media platforms enable users to maintain personal connections and share content easily through scalable communication worldwide. Platforms are expanding and changing to better serve demands of new users and add value to their services. ...

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Strategy Briefing

Strategy Briefing

Five Digital Shopping Trends Surging due to the Coronavirus

Aug 2020

The Coronavirus (COVID-19) pandemic has dramatically altered consumer shopping behaviour. Using the Digital Consumer Survey, which was fielded in March and April during the height of mandated lockdowns, this report explores consumer sentiment with ...

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Strategy Briefing

Strategy Briefing

Digital Disruptors: The Global Competitive Landscape of Digital Wallets

Jul 2020

Digital wallets have widely disrupted the payments industry and new innovative products and services continue to launch. A rising digitally adept generation and speed and convenience demanded by consumers have resulted in rapid advancements of ...

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Strategy Briefing

Strategy Briefing

The Impact of Coronavirus on Top Five Digital Consumer Trends in 2020

Jul 2020

The Top Five Digital Consumer Trends in 2020, which published in January, provides insights into changing digital consumer values and priorities, specifically highlighting the five tech-driven trends that are expected to reshape commerce the most in ...

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Strategy Briefing

Strategy Briefing

Digital Disruptors: The Global Competitive Landscape of Digital Streaming Services

Jul 2020

Digital streaming services have widely disrupted traditional media consumption, particularly in developed markets, and new services continue to launch. This briefing includes profiles of the following companies: Apple Music, Amazon Prime Video, ...

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Strategy Briefing

Strategy Briefing

Digital Consumer Survey 2020: Key Insights

Jun 2020

Technological advances are creating unprecedented change across consumer-facing industries. The Digital Consumer Survey, fielded in March and April, offers insight into the pace and depth of this evolution, tracking consumer behaviour, attitudes, ...

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Country Report

Country Report

Digital Landscape in Germany

Jun 2020

While Germany already ranks relatively high in terms of digital landscape, there is still considerable upgrade in terms of infrastructure needed in order to stay competitive and improve the country’s digital readiness, and chief to this objective is ...

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Country Report

Country Report

Digital Commerce in Germany

Jun 2020

As a whole, merchants in Germany are lagging behind digitally with a still sizeable proportion only accepting cash payments, not even cards - and digital commerce therefore still has some way to go in Germany. Within this environment, modernisation ...

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Country Report

Country Report

Digital Consumer in Germany

Jun 2020

Although an economic powerhouse and technologically advanced, Germany continues to lag behind other advanced economies in terms of digital readiness. Digital infrastructure is already quite well established in Germany, especially home connectivity, ...

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Strategy Briefing

Strategy Briefing

Digital Innovators: Augmented Reality and Virtual Reality

Jun 2020

As the creative economy broadens its horizons, with wider applications in commerce, immersive technologies such as AR/VR are at the forefront of engagement in digital eco-systems. Leveraging Digital Consumer Survey Data and the Voice of Industry ...

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Country Report

Country Report

Digital Consumer in South Korea

May 2020

5G was commercialised in April 2019 in South Korea which proves that it is one of the top countries in terms of digital connectivity. As South Koreans are extremely tech-savvy and ready to adopt new technologies, many technology companies are ...

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Country Report

Country Report

Digital Commerce in Singapore

May 2020

The leading industries in the proximity environment are by nature associated with smaller ticket items but promote repeated purchases. As a result, digital proximity payments have gained traction in retailing and consumer foodservice. This trend is ...

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Country Report

Country Report

Digital Landscape in South Korea

May 2020

South Korea is one of the top countries in terms of digital connectivity, with internet users accounting for more than 95% of the population and 100% of mobile phones with internet access, which makes the country one of the most important digital ...

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Country Report

Country Report

Digital Landscape in Singapore

May 2020

4G services have been widely adopted by consumers and face rising expectations in terms of value and quality. In Q4 2019, The Infocomm Media Development Authority (IMDA) launched a Call for Proposal to facilitate the roll-out of 5G mobile networks by...

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Country Report

Country Report

Digital Commerce in South Korea

May 2020

As consumer lifestyles and preferences are quickly changing as they seek more convenient and simpler lifestyles, e-commerce is rapidly increasing in many areas in South Korea. Large store-based retailing players such as Lotte Shopping are facing a ...

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Country Report

Country Report

Digital Consumer in Singapore

May 2020

As part of the Smart Nation initiative, the government of Singapore introduced a common Quick Response (QR) code, unifying multiple QR codes into a single QR label. Some of the 27 supporting e-payment schemes include PayNow, NETS, GrabPay, Visa, ...

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Country Report

Country Report

Digital Commerce in Brazil

May 2020

Mobile grew from a supporting factor in the Brazilian digital commerce landscape to main growth driver, propelling all industries without exception. With year-on-year increase in device usage, accompanied by growing consumption and average ticket ...

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