Digital Commerce

Market research on digital commerce, including insights on how they connect to the internet and how they spend digitally. Cross-comparable statistics exploring the digital consumer and digital landscape habits globally.

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Strategy Briefing

Strategy Briefing

Digital Commerce in Latin America

Dec 2019

Latin America, fourth biggest market in terms of digital commerce, showed timid growth during the 2013-2018 forecast period. With weakened currency compared to the US dollar and going through one of the toughest economic crisis in the last decades, ...

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Strategy Briefing

Strategy Briefing

Digital Commerce in Asia Pacific

Dec 2019

Digital consumers in Asia Pacific have a significant impact on global trends today backed up by the largest number of internet users in the world. While developed countries adopted digitalisation at an early stage, China, India and Southeast Asia are...

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Strategy Briefing

Strategy Briefing

Digital Innovators: Digitally Native Brands Move Offline

Nov 2019

As the costs of online customer acquisition and digital marketing have grown in recent years, DNVBs are increasingly considering their physical presence, leading many brands to open temporary and permanent brick-and-mortar stores. Some DNVBs have ...

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Strategy Briefing

Strategy Briefing

Digital Innovators: Blockchain

Oct 2019

As the hype around blockchain grows, businesses are recognising its potential to become the next market disruptor. Promising fraud protection and traceability, it revolutionises the supply chain and opens a new era of digital identification. As with ...

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Strategy Briefing

Strategy Briefing

Digital Innovators: Augmented Reality/Virtual Reality

Aug 2019

Once considered fringe technologies, augmented reality and virtual reality are quickly gaining in practicality. The ubiquity of smartphones has enabled widespread AR usage among consumers, while VR hardware has become increasingly affordable. ...

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Country Report

Country Report

Digital Commerce in Saudi Arabia

Jul 2019

Although desktop remains the most used device for digital purchases, constituting over half of digital commerce in Saudi Arabia, digital commerce through mobile phones is expected to grow at a much faster pace over the forecast period, leading it to ...

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Country Report

Country Report

Digital Landscape in Saudi Arabia

Jul 2019

Saudi Arabia is looking to be the first country in the MENA region to launch 5G, following its National Transformation Plan and Saudi Vision 2030, which aim to advance technologies such as virtual reality, robotics, smart cities initiatives etc, ...

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Country Report

Country Report

Digital Consumer in Saudi Arabia

Jul 2019

The payments ecosystem continued to see significant developments in the Kingdom during 2018, with significant investment made to transform the payments sector. Consumers are now more digitised and technology orientated, and mobile remains at the core...

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Country Report

Country Report

Digital Commerce in the United Arab Emirates

Jul 2019

PCs remain the main devices for digital purchases in the United Arab Emirates, with 50% of total online purchases made using PCs. However, mobile devices already account for a significance share of digital purchases in the country, with 44% of ...

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Country Report

Country Report

Digital Landscape in the United Arab Emirates

Jul 2019

The United Arab Emirates continues to lead emerging markets in digital connectivity. At the end of the review period, the country was the highest ranking emerging economy country on the Digital Connectivity Index, ranking second on the Connected ...

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Country Report

Country Report

Digital Consumer in the United Arab Emirates

Jul 2019

The United Arab Emirates remains a regional leader in digital connectivity and digital commerce. The country’s strategy for fostering digital development has managed to strike the perfect balance between supply and demand, with consumers becoming ...

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Strategy Briefing

Strategy Briefing

What Asia Can Teach the Rest of the World About Digitally Inspired Commerce

Jul 2019

No region illustrates the emergence of the digital consumer better than Asia Pacific. The expansion of connectivity has rewired life for the region’s newly connected consumers, with these consumers embracing the ubiquity of the device more so than ...

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Strategy Briefing

Strategy Briefing

Digital Disruptors: The Global Competitive Landscape of Social Media

Jul 2019

Social Media platforms enable users to stay connected with friends, family and people with similar interests. This briefing includes profiles on Facebook, Facebook Messenger, Instagram, LinkedIn, Pinterest, Skype, Snapchat, Twitter, WhatsApp, ...

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Country Report

Country Report

Digital Commerce in South Korea

Jul 2019

As internet retailing is growing very rapidly with the one of the highest internet penetration rates globally, digital commerce has become a significant channel across all retailers in South Korea. Traditional online shopping malls such as eBay and ...

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Country Report

Digital Landscape in South Korea

Jul 2019

As South Korea ranks second following Australia in the 2018 digital consumer index published by Euromonitor, the country remains one of the most important digital consumer markets in the world. Infrastructure for the internet and its broadband ...

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Country Report

Country Report

Digital Consumer in South Korea

Jul 2019

South Korea’s government is aiming to commercialise 5G for the first time in the world on 5 April 2019. South Korea’s big three telecommunications companies, SK Telecom, KT and LG UPlus, are preparing 5G network services. Samsung Electronics is ready...

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Country Report

Country Report

Digital Commerce in Germany

Jul 2019

In Germany, digital commerce is becoming increasingly important as online and offline platforms become more and more intertwined. In 2018, consumers of all age groups routinely used digital platforms, both social media and online shops, to make ...

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Country Report

Country Report

Digital Landscape in Germany

Jul 2019

Despite Germany’s long-standing leading position in Europe regarding numerous economic indicators, its digital infrastructure has fallen behind in comparison with other EU countries. While home connectivity - linked to fixed broadband infrastructure ...

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Country Report

Country Report

Digital Consumer in Germany

Jul 2019

A built-in scepticism and mistrust of banks influenced by historic events can be seen as one reason why Germans still prefer cash for small purchases or electronic bank transfers for large ones, compared to mobile or card payments in 2018. Generally,...

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Country Report

Digital Consumer in South Africa

Jun 2019

In 2018, digital commerce benefited from enhanced coverage in 4G connectivity, affordability of entry-level smartphones and lowering data costs. The trend was supported by fin-tech which leveraged innovations in mobile apps and connectivity devices. ...

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