Digital Commerce in Australia

May 2020
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Digital Commerce in Australia - Category analysis

HEADLINES

PROSPECTS

Retailing to become the most important industry for digital commerce
Proximity payments set to continue developing
Growth pushed by digital banks in particular

COMPETITIVE LANDSCAPE

Australia’s two dominant grocery retailers focus more on e-commerce
Amazon’s teething troubles an indication of Australia’s unique exigencies
Banks improve their digital services to improve their shares

Digital Consumer in Australia - Industry Overview

EXECUTIVE SUMMARY

Australia’s digital consumer landscape sees positive development
The popularity of buy now, pay later and dining apps
Growing options of digital wallets, but some confusion over tap and pay
The entry of Amazon has been a game-changer, despite teething troubles
Infrastructure development set to underpin strong growth in digital commerce

CORONAVIRUS (COVID-19)

DIGITAL COMMERCE IN THE REMOTE ENVIRONMENT

State of the Market
Leading Industries
Case Study: Liven
Chart 1 Liven iOS app

DIGITAL COMMERCE IN THE PROXIMITY ENVIRONMENT

State of the Market
Leading Industries
Case Study: AliPay
Chart 2 AliPay in Australia

SOURCES

Summary 1 Research Sources
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