Digital Commerce in Mexico

PROSPECTS

With the remote environment now thriving, attention turns to the proximity environment

Until recently, the remote environment was the sole focus of companies involved in digital commerce in Mexico. However, now that the remote environment has reached a certain level of development and maturity, attention is turning towards the proximity environment.

Low consumer trust continues to undermine digital commerce development

Levels of consumer trust in e-commerce remain low compared with the amount of trust that Mexicans are prepared to place in physical, store-based retailing. However, this situation is slowly improving as online payment systems become more secure and a wider range of consumers have consistently positive experiences engaging with e-commerce and online payments in the remote environment.

Access to digital commerce widened via public-private partnerships

During the review period, public access to digital commerce widened considerably thanks to the actions of various public-private partnerships that are tasked with improving public access to the digital environment. The development of Wi-Fi infrastructure that offers free internet access in public places and educational institutions and similar schemes have significantly improved public access to digital commerce.

COMPETITIVE LANDSCAPE

The rise of digital wallets increasingly underpins growth in digital commerce

Digital wallets are becoming an increasingly important aspect of remote commerce in Mexico. Among the most popular digital wallets, PayPal is especially active in the country.

Stripe finds fertile ground for development in Mexico

Recent months have seen Stripe emerge strongly as a genuine potential competitor to PayPal in Mexico. In Mexico, Stripe has already signed agreements with major players including grocery delivery app Cornershop and foodservice delivery app Rappi.

Delivery lockers and click-and-collect expected to alleviate delivery problems

One of the major issues holding back the development of e-commerce in Mexico has long been the difficulties that consumers have faced receiving their online orders. This is linked mainly to the notorious unreliability of the national post office, private courier services and the logistics organisations of online retailers.

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