The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreMay 2020
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There are many projects that the government implemented throughout 2019 that will serve as catalysts in the digitalisation of Brazil. One worth noting is Conecta Brasil which is an initiative of the federal government in digital inclusion by constructing approximately 10,000 satellite connection points to broadband internet throughout the entire country.
The market for contactless cards is expected to continue to grow in the upcoming years. Throughout 2019 there was a rise in cashback offers due to the competitive environment.
Large app delivery services have increased their presence by launching new services. For example, 99 announced late in 2019 that it is pilot testing delivery of food as a function in its app.
With Brazilian consumers becoming more acquainted with technology, many are starting to use apps to finance their daily lives. Three of the most popular ones are Nubank, Mercado Pago and PicPay.
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Overview
Explore how technology is forever altering the ways that consumers conduct commerce in the digital era in Brazil with research from Euromonitor’s team of in-country analysts.
Gain a holistic view of the digital consumer across a variety of industries in order to discover new market opportunities, keep pace with innovation and stay connected to your consumers.
If you are in consumer-facing industries, our research will save you time and money by empowering you to make informed, strategic and profitable business decisions.
When you purchase this report, you also get the data and the content from these category reports in Brazil for free:
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This report originates from our Digital Consumer market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.