Discovering a Market for Connected Small Appliances

Strategy Briefing

About This Report

Nov 2017

The connected home and the Internet of Things (IoT) have rapidly become key areas of focus within consumer appliances. Recognising the value of this development today and in the future, Euromonitor International has published several briefings discussing the subject and its implications. This spotlight report adds to the existing suite of publications, focusing on connectivity developments within small appliances such as vacuum cleaners, coffee machines and personal care appliances, among others

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Discovering a Market for Connected Small Appliances

Small cooking appliances witness gradual connectivity upgrade

Under its MiJia brand, smartphone manufacturer, XiaoMi, launched a connected rice cooker in 2016. Controlled by an app, consumers can use their smartphones to scan the barcodes on the packaging of different types and brands of rice. This allows the cooker to select the best cooking method to achieve the right texture for each type of grain.

Developments in connected coffee machines continue apace

Connected coffee machines span the range of machine types including pod (eg Nespresso Prodigio), automatic espresso (eg Siemens EQ.9 Connect) and filter coffee machines (eg Tefal Coffee Connect and the Smarter Coffee Machine).

Robotic vacuum cleaners reach new heights in connectivity

Robotic vacuum cleaners continue to gain traction in 2017 due to their time-saving and convenient features. In addition, basic connectivity to a smart device has been continuously adopted as a mainstay feature of robotic vacuum cleaners to enhance functionality.

Electric toothbrushes lead connectivity within personal care appliances

In developed markets, where electric toothbrushes are already relatively popular, connected models offer appealing added value and demonstrate strong market potential. By connecting their electric toothbrush to an app on their smartphones or tablets, consumers can track specific brushing locations in the mouth, monitor brushing time as well as receive alerts on when to replace brush heads or if they are brushing too hard. Connected toothbrushes, therefore, offer a clear user benefit: to monitor and enhance personal hygiene.

Introduction and scope
Euromonitor International’s connected home progression model
Small cooking appliances witness gradual connectivity upgrade
Developments in connected coffee machines continue apace
Robotic vacuum cleaners reach new heights in connectivity
Electric toothbrushes lead connectivity within personal care appliances
Tabular overview: Product examples and connectivity details (1)
Tabular overview: Product examples and connectivity details (2)