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Learn moreFeb 2019
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In 2018, dishwashing in Belarus recorded single-digit volume growth, which was higher than in 2017. Current value growth continued, but was not significantly higher compared with 2017, due to frequent discounts and promotions and growing interest in inexpensive products, including private label.
Automatic dishwashing in Belarus recorded negligible single-digit volume growth in 2018. There was growing interest in dishwashers in the country in 2018, thanks to the growing availability of credit and instalment payments.
Hand dishwashing maintained its dominant volume share within dishwashing in Belarus in 2018. The majority of local consumers, even those who have a dishwasher, purchase hand dishwashing products.
In 2018, the leading competitors in dishwashing maintained their high value shares thanks to their wide presence, large product assortment, promotions, new product developments and price discounts. The leading value shares in hand dishwashing were held by multinational companies such as The Procter & Gamble Co, Henkel Rus and PZ Cussons.
In 2018, local manufacturers of dishwashing products offered a wide variety of products, mostly in hand dishwashing. Their products are good quality and are offered at mid-range unit prices.
The economising trend affected dishwashing in Belarus in 2018. Greater consumer attention to unit prices encouraged competitors to offer inexpensive products and price discounts.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Dishwashing industry in Belarus with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dishwashing industry in Belarus, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Home Care market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.