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Doctor’s Associates Inc in Consumer Foodservice

November 2014

Doctor’s Associates - owner of the Subway chain of sandwich restaurants - is the third largest consumer foodservice player in the world, surpassing US$20 billion in network sales in 2013. Subway is the global leader in terms of bakery fast food outlets. Through a unique low-cost, 100% franchised business model, healthful menu positioning and low-price value focus, the company continues aggressive outlet expansion in all regions.

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Euromonitor International's report on Doctor's Associates Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Foodservice market and the global economy. Company and market share data provide a detailed look at the financial position of Doctor's Associates Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Doctor's Associates Inc.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Doctor's Associates Inc provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Consumer Foodservice research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Scope of the Report


Strategic Evaluation

Key company facts
SWOT: Doctor’s Associates Inc
Key strategic objectives and challenges
Operating structure

Competitive Positioning

Subway: Outperforming the fast food industry
Doctor’s Associates consolidates top three position
Global independents outpace chained operators
Subway vs McDonald’s
Subway leads global bakery products fast food

Market Assessment and Opportunities

Subway: Size, presence and growth regions
North America still Subway’s global stronghold
Fast food the world’s second-largest foodservice category
Fast food proves resilient through recession and beyond
Future opportunities for Doctor’s Associates

Brand Strategy

Presence across all continents but 76% of outlets in North America
The Subway brand in 2013-2014: Two strategic focus areas
Subway’s global breakfast push in 2013-2014
Beyond the “Five Dollar Foot Long”? Health, value and indulgence
Brand concept centres on freshness and simplicity
Subway values non-traditional locations
Supplier information


Key challenges and questions

Why buy this report:

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions


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