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Learn moreJun 2018
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Innovation and new product launches in 2017 and 2018 followed the main consumer trend for small packaging and single-serve portions. For example, in 2018, Morando launched Miglior Cane Unico: wet dog food in single-serve aluminium /plastic pouches for medium/large dogs.
In 2017, Nestlé Purina PetCare Italia launched Purina Beyond: dry dog food that aims to respond to the demand for high-quality, natural food. Purina Beyond’s packaging has a vintage and simple look and highlights the main ingredients of the product: chicken and salmon.
In 2017, Agras Delic launched AdoC BIO, a new organic dry dog food designed for all types of dogs; also available for cats. The new product responds to the rising consumer demand for organic and natural food for pets.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Dog and Cat Food Packaging industry in Italy with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dog and Cat Food Packaging industry in Italy, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Packaging market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.