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Learn moreSep 2020
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The growing popularity of small-breed dogs, continued increases in the cat population and the general premiumisation trend were increasing the usage of single-serve products moving into 2020, especially across wet dog food and wet cat food. Pack types for single-serve products are thus increasing their share, with examples including 85g and 100g aluminium/plastic pouches and 85g metal food cans in wet dog food as well as 100g aluminium trays in wet cat food.
Plastic pouches is gradually taking share from flexible plastic in both dry dog food and dry cat food. The format is perceived as being of a superior quality, with private label pet food from retailers such as Tesco and Biedronka increasingly utilising such packaging to convey the appearance of a product that has an above-economy status.
Some large metal food cans, eg 850g in wet cat food, are decreasing in usage. This trend is set to further develop as this type of packaging is usually associated with economy products, and therefore the majority of pet food companies are shifting away from large metal food cans, in order to provide their ranges with a modern and more upmarket appearance.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Dog and Cat Food Packaging industry in Poland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dog and Cat Food Packaging industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Packaging market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.