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Dog and Cat Food Packaging in South Africa
Jun 2018
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Executive Summary
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PROSPECTS
Consumers turn to larger pack sizes for more value for money
With South African consumers under pressure owing to a decline in disposable income, the key trend in 2018 is more economical pack sizes. Consumers have started buying larger packs, particularly those owners with more than one pet, as they provide a long-term cost benefit, especially in regard to dry dog and cat food.
Consumers seek the balance between convenience and affordability
Stand-up pouches packaging recorded only slight growth within dog and cat food in 2018, which can be linked to the country’s weak economic growth, with metal food cans generally being a more affordable option. There was also a drop in demand for imported wet cat food pouches from brands such as Whiskas and Friskies, as well as those from premium brands such as Hill’s Science Diet, Eukanuba, Iams and Royal Canin as a result of the fluctuating rand.
The humanisation trend influences premium pet food packaging
Due to the growing pet humanisation trend, there is expected to be an increase in sales of premium dog and cat food, but due to the higher price of these products consumers may well turn to smaller pack sizes, which are more affordable. Retailers are already offering premium private label options; for example, Woolworths has a Posh Pets range, which comes in stand-up pouches.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Dog and Cat Food Packaging industry in South Africa with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dog and Cat Food Packaging industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.
The Dog and Cat Food Packaging in South Africa market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes in units and filled volumes
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What are the major food pack types and how are they performing in South Africa?
- How are consumption trends impacting the food packaging landscape?
- What have been the key trends seen in new packaging developments?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Packaging market research database.
Want to find out more about this report?
Request more informationTable of Contents
HEADLINES
PROSPECTS
Consumers turn to larger pack sizes for more value for money
Consumers seek the balance between convenience and affordability
The humanisation trend influences premium pet food packaging
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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Complete Catalogue
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