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Stand-up pouches continue to be popular in dry and wet food. Leading brands such as Pro Plan, Royal Canin and Whiskas offer almost all their dog and cat food in stand-up pouches.
The arrival of a global pandemic in Turkey will see little to no change in the trend of wet dog food continuing to lose out to dry dog food in 2020, particularly in larger pack sizes. Wet dog food is regarded by many consumers as inconvenient, as it has to be consumed fairly quickly once opened or it can quickly spoil.
Innovation levels tend to drop in dog and cat food packaging in times of economic weakness, with manufacturers looking to cut back on investments. As a result of economic uncertainty, pet shops are simultaneously seeking to continue to offer their customers the best value for money and often break down larger packs of 10-15kg by dividing them into 1kg portions and offering a similar discount on the smaller packs to those available on the larger sizes.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Dog and Cat Food Packaging industry in Turkey with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dog and Cat Food Packaging industry in Turkey, our research will save you time and money while empowering you to make informed, profitable decisions.
The Dog and Cat Food Packaging in Turkey market research report includes:
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This industry report originates from Passport, our Packaging market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.