Country Report

Electronics and Appliance Specialist Retailers in

Electronics and Appliance Specialist Retailers in Uruguay

Feb 2016

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Executive Summary

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TRENDS

Following Ta-Ta’s acquisition of all Mimatec SA’s operations, the company began to transform the latter’s Multi Ahorro, Multi Ahorro Express and Multi Ahorro Hogar stores. The transfer of Multi Ahorro supermarkets to Ta-Ta SA is being done quite slowly and might take longer than originally expected. On the other hand, the rapid expansion of Multi Ahorro Hogar stores in 2014 and 2015 has positioned this chain as the second largest in the electronics and appliance specialist retailer channel, despite still low value sales per outlet.

COMPETITIVE LANDSCAPE

Motociclo SA continued to lead electronics and appliance specialist retailers in 2015 with a 24% share of value sales. Mimatec SA, through its Multi Ahorro Hogar stores, remained in second place but with a value share of just 3%. Motociclo SA has expanded outside Montevideo and its satellite towns where it has more than one third of its 42 stores. Although not covering all provinces, it has also developed its own credit plans and offers credit cards to be used only in its stores, with special discounts that do not apply to standard international and regional credit cards.

PROSPECTS

Electronics and appliance specialist retailers is expected to post the best performance of all non-grocery specialist channels over the forecast period, recording a value CAGR of 6% at constant 2015 prices. New technologies being incorporated into appliances, the constant evolution of electronic devices and especially television sets for the 2018 FIFA World Cup are expected to boost sales.

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Electronics Appliances Retailer Sample Report Electronics Appliances Retailers Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Electronics and Appliance Specialist Retailers industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Electronics and Appliance Specialist Retailers industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Electronics and Appliance Specialist Retailers in Uruguay market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic number of stores, selling space and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How big is the Electronics and Appliance Specialist Retailers channel in Uruguay?
Who are the leading retailers in Uruguay?
How are electronics and appliance specialists competing against the grocers?
How is the internet affecting electronics and appliance specialists?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

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Country Report

Electronics and Appliance Specialist Retailers in Uruguay

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Executive Summary

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TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

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Overview

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