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Strategy Briefing

Ethical Living Case Study in Beer: An Opportunity too Good to Waste?

13 pages, Dec 2017

US$1,325

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About This Report

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Sustainability and ethical consumption choices are becoming increasingly relevant to consumers across industries, and beer is no exception. Waste-reduction, recycling and repurposing strategies are being employed throughout beer production and distribution chains, offering a wide range of benefits – financial savings being just one. This report looks into the progress that has so far been made in this field, and areas in which future opportunities might lie.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Ethical awareness among consumers varies significantly across the globe, but is generally increasing in many markets

Within beer more specifically, the rise of the craft movement is associated with growing interest in product origins. As a result, as well as ingredients and brewing methods, there is growing consumer interest in the entire lifecycle of drinks.

Waste-reduction, recycling and repurposing strategies are increasingly being employed by the beer and cider industries

Packaging and leftovers from the brewing process are key target areas. Working to reduce waste and improve efficiency has many advantages to companies throughout the production and distribution chains. These benefits broadly fall into three categories: mitigating future risk, cost-savings, reputation building. Developments in this area range from the launch of niche companies focused specifically on repurposing leftovers, to new bottle materials and national brand marketing campaigns highlighting achievements. Arguably, however, there is still much more that can be done.

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Ethical Living is one of our eight focus megatrends

Ethical Living: key trends

Key findings

What?

Why?

Who?

A new life for leftovers

Packaging: problems and potential

Transforming waste-water

Selling the sustainability story

Embed waste-reduction strategies into long-term business plan

Why buy this report?

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Euromonitor International

Euromonitor International

Megatrends

Strategy Briefing

Ethical Living Case Study in Beer: An Opportunity too Good to Waste?

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Ethical awareness among consumers varies significantly across the globe, but is generally increasing in many markets

Waste-reduction, recycling and repurposing strategies are increasingly being employed by the beer and cider industries

Want to find out more about this report?

Table of Contents

Ethical Living is one of our eight focus megatrends

Ethical Living: key trends

Key findings

What?

Why?

Who?

A new life for leftovers

Packaging: problems and potential

Transforming waste-water

Selling the sustainability story

Embed waste-reduction strategies into long-term business plan

Why buy this report?

Want to find out more about this report?

Recently Viewed

Recently Viewed

Megatrends

Strategy Briefing

Ethical Living Case Study in Beer: An Opportunity too Good to Waste?

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Ethical awareness among consumers varies significantly across the globe, but is generally increasing in many markets

Waste-reduction, recycling and repurposing strategies are increasingly being employed by the beer and cider industries

Want to find out more about this report?

Table of Contents

Ethical Living is one of our eight focus megatrends

Ethical Living: key trends

Key findings

What?

Why?

Who?

A new life for leftovers

Packaging: problems and potential

Transforming waste-water

Selling the sustainability story

Embed waste-reduction strategies into long-term business plan

Why buy this report?

Want to find out more about this report?

Recently Viewed

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