13 Jul 22 | South Korea Time: 01:00 PM - 13 Jul 22 | South Korea Time: 01:45 PM
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Consumer focus on health, safety and ingredients has naturally expanded and become a prominent theme within hair care, as more players embrace the “skinification” of hair through launches containing skin care ingredients that target scalp health.
At a global level, post-pandemic recovery in 2022 was tempered by deceleration, in constant terms, driven by high inflation, rising unit prices and strained supply chains. Euromonitor International takes a deeper look at five key trends that are adding value for consumers and impacting beauty consumption.
Skinification is rapidly spreading across beauty and personal care. Euromonitor International explores the US consumer interest in skinification supported by self-care trends, highlighting future opportunities for players.
CosmeticBusiness is a unique source of new cosmetic product ideas, pooling the entire network to efficiently conceptualise and implement them.
As beauty and health products become more expensive amid high rates of inflation globally, consumers are forced to be more selective about the products they spend their money on. The result has been a polarisation of spending across the product categories.
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