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Sustainability in Packaging Latin America

Mexico City - Latin America
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Jorge Araya Profile Picture
Jorge Araya Consultant

Session date and time:

17 Aug 22 | CT: 09:30 AM -

17 Aug 22 | CT: 10:00 AM

This flagship packaging event regularly brings together representatives from across the entire packaging value chain, including brand owners, retailers, packaging converters, manufacturers, suppliers, recyclers, and more, to facilitate industry collaboration, support the sharing of ideas, explore innovative solutions, and deliver upon the collective promise of increased sustainability within the packaging industry.
 
Session title: El rol de la sustentabilidad en las industrias de consumo masivo
 
Session description: Las regulaciones gubernamentales junto con las demandas de los consumidores hacen que la sustentabilidad sea un tema fundamental en todas las áreas del consumo masivo. Desde una producción más verde hasta un packaging más sustentable, hoy todo importa para reducir el impacto ambiental de un consumidor más consiente que incluye en su decisión de compra productos más sostenibles. Frente a esta situación, y frente a una nueva era más responsable con el entorno, existen riesgos claros para las empresas: el green washing, la claridad de las comunicaciones y el propósito de marca son sola algunas de ellas para atender.
 
Date and time of the EMI session: 17 August 2022, 9.30-10.00 CDT
 
Name and title of speaker involved: Jorge Araya, Consultant
 
Register HERE 
 
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