Physical space has been undergoing drastic changes as a result of the huge shift towards e-commerce, adoption of new technology as well as the impact of the global pandemic. Re-thinking space and building layouts, providing touchless payment or reconfiguring amenities has thus elevated the need for multifunctional and interconnected buildings that help enhance user experience and deliver sustainable offerings that resonate strongly with customers in the hospitality and retail sectors.
Re-thinking space and building layouts, providing touchless payment or shopping options or reconfiguring amenities altogether will help meet rising consumer demand for safety and hygiene.
Optimisation of physical spaces through automation and digital infrastructure will help companies go beyond functionality to elevate customer service. Taking a holistic approach by incorporating digital tools will help boost consumer engagement across each stage of the customer journey.
While technology is a necessary part of the post-pandemic consumer experience, consumers also crave connection with human employees who are positioned to elevate service and drive better, more personalised experiences.
Physical spaces are being re-designed to distinguish themselves from a world of online options, leaning in on experience-driven service and creative use of space. Companies are choosing more multi-purpose, multi-concept and sustainable outlets fit for a post-pandemic marketplace.
Building emotional connection, adapting and evolving with the aim to stand out from the crowd through immersive technologies and structures will help buildings embrace more hybrid and multi-location approaches.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page