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Strategy Briefing

Eyewear Markets of the Future: Assessing Market Attractiveness to 2023

Mar 2019

US$1,325

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About This Report

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

This report explores sociodemographic, macroeconomic and industry-specific drivers of eyewear demand to 2023. By weighting and forecasting category, competitive landscape, consumer and country metrics, we have identified key markets for manufacturers and retailers within the eyewear space to prioritise based on their relative potential. China emerges as the clear winner, but the potential of highly developed and mature markets such as the US or Japan should not be underestimated.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Key findings from eyewear market attractiveness index

China emerges as the clear winner in terms of both correction and fashion.

China leads the Market Opportunity and Attractiveness Index. It offers high potential given its rapidly ageing profile, combined with rising disposable income levels and improved access to eye care

But highly developed markets remain safe bets with strong potential over the forecast period.

The combination of high disposable incomes, an ageing population, and highly developed health and retail infrastructure makes the US and Japan highly attractive markets to 2023.

A growing cohort of 45+ consumers worldwide set to drive a considerable share of eyewear revenues.

Cataracts, glaucoma, macular degeneration and presbyopia are all set to increase as the cohort of senior consumers grows worldwide.

Prevention becomes increasingly relevant as consumers adopt a more proactive approach towards health.

Preventative measures towards health are increasing. Within eye care, blue-light or UV filters are becoming popular, and are set to open new revenue streams across specific markets.

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Introduction

Scope

Key findings from eyewear market attractiveness index

Overview of metrics for eyewear market attractiveness index

Value behind different metrics groups

Drivers of Demand

3 pillars of eyewear consumption worldwide

Global consumer base to expand and grow (older)

Rising disposable incomes to boost spending

Eye health expected to keep deteriorating

Top 10 largest populations with myopia by 2023

Top 10 largest populations with presbyopia by 2023

Access to (and awareness of) eye health to keep growing

Expanding consumer base in the digital age

Market Opportunity Assessment

Score rankings: correction eyewear market attractiveness index

Emerging and mature markets offer equal potential

China and US lead in terms of potential for correction to 2023

Score rankings: fashion eyewear market attractiveness index

Consistent ranking from a fashion perspective

China, US and Japan also lead on the fashion side

Case Study: India

India: gigantic untapped potential

India: a promising market with important caveats

Still more “eyecare” than “eyewear”

ERC Eye Care: affordable, accessible, inclusive

Aravind Eye Care System: a pioneer

India SWOT Analysis

Appendix: Competitor Analytics

Competitor Analytics tool

Overview

Competitors

Market Overlap

Treemap

Overlap Matrices

Appendix

Definitions

Why buy this report?

Want to find out more about this report?

Request more information

Megatrends

Strategy Briefing

Eyewear Markets of the Future: Assessing Market Attractiveness to 2023

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Key findings from eyewear market attractiveness index

China emerges as the clear winner in terms of both correction and fashion.

But highly developed markets remain safe bets with strong potential over the forecast period.

A growing cohort of 45+ consumers worldwide set to drive a considerable share of eyewear revenues.

Prevention becomes increasingly relevant as consumers adopt a more proactive approach towards health.

Want to find out more about this report?

Table of Contents

Introduction

Scope

Key findings from eyewear market attractiveness index

Overview of metrics for eyewear market attractiveness index

Value behind different metrics groups

Drivers of Demand

3 pillars of eyewear consumption worldwide

Global consumer base to expand and grow (older)

Rising disposable incomes to boost spending

Eye health expected to keep deteriorating

Top 10 largest populations with myopia by 2023

Top 10 largest populations with presbyopia by 2023

Access to (and awareness of) eye health to keep growing

Expanding consumer base in the digital age

Market Opportunity Assessment

Score rankings: correction eyewear market attractiveness index

Emerging and mature markets offer equal potential

China and US lead in terms of potential for correction to 2023

Score rankings: fashion eyewear market attractiveness index

Consistent ranking from a fashion perspective

China, US and Japan also lead on the fashion side

Case Study: India

India: gigantic untapped potential

India: a promising market with important caveats

Still more “eyecare” than “eyewear”

ERC Eye Care: affordable, accessible, inclusive

Aravind Eye Care System: a pioneer

India SWOT Analysis

Appendix: Competitor Analytics

Competitor Analytics tool

Overview

Competitors

Market Overlap

Treemap

Overlap Matrices

Appendix

Definitions

Why buy this report?

Want to find out more about this report?

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