The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreAug 2020
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The Coronavirus (COVID-19) pandemic has dramatically altered consumer shopping behaviour. Using the Digital Consumer Survey, which was fielded in March and April during the height of mandated lockdowns, this report explores consumer sentiment with regard to digital trends accelerated by the crisis. Topics of exploration include contactless retail, new fulfilment and delivery methods, the rapid surge in e-commerce, virtual brand engagements and the role of emerging technologies such as robots.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
With COVID-19 placing constraints on physical operations, consumer-facing companies have become more reliant on the digital channel to drive all forms of engagement with their customer base.
The growth of e-commerce was an established trend long before COVID-19 was declared a global pandemic. Even so, this period will likely have one of the most long-lasting impacts on this channel’s long-term trajectory as more consumers turn to digital channels to shop and execute purchases.
Concerns over virus transmission led retailers and foodservice operators to adopt more aggressive “contactless” options, which impacted areas ranging from payments to ordering to delivery.
Robots have been in the spotlight as businesses attempt to reduce human-to-human contact. While applications were previously focused on manufacturing, the crisis is accelerating use cases in the service sector.
Even before the pandemic, delivery and logistics were highly competitive fronts for retailers, foodservice operators and third-party delivery platforms, but the boom in e-commerce is underscoring the need for a reinvention of last-mile options.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.