The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreApr 2020
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Tech innovation and investment is top of mind for most businesses as they strive to stay competitive and meet consumer expectations. Euromonitor International’s Voice of Industry: Digital Consumer Survey uncovers how companies are responding to this digital transformation and their thoughts about emerging technologies. This briefing explores the five key technologies expected to have the most impact on business in the next five years.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Half of respondents agree that being digital is important, but the majority do not see themselves as leaders. These results have remained unchanged across the three times this survey has been fielded, indicating that companies are not making progress on their digital journey.
Cloud, artificial intelligence and the Internet of Things (IoT) are the top three technologies that companies are planning to make investments in over the next five years. AI is expected to be the most impactful in the next five years.
The development of these technologies from a commerce perspective will be a multi-year process. More than 70% of the 26 use cases explored in this survey are not expected to take off for at least five years, which underscores how much of this is a long-term proposition.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.