Flavours in Sweet and Savoury Snacks in India

Country Report

Executive Summary

Jan 2012
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Flavours in Sweet and Savoury Snacks in India

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Overview

Discover the latest market trends and uncover sources of future market growth for the Flavours industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Flavours industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Flavours in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Ingredients market research database.

Introduction

Flavours in sweet and savoury snacks in India
Scope
Flavour wheel
Key findings

Concept Drivers

Healthy lifestyles (1)
Healthy lifestyles (2)
Indulgence and excitement (1)
Regional/local preferences
Western influence blends with ethnic tastes
Tradition continues to dominate

Flavour Volumes

Volumes in sweet and savoury snacks show steady growth
Highest volume growth in other sweet and savoury snacks

Other Sweet and Savoury Snacks

Local companies dominate
Poised for healthy growth in flavour volumes
Other sweet and savoury snacks: Haldiram’s - brand study
Traditional flavours rule in other sweet and savoury snacks
Other sweet and savoury snacks: Growing variant concepts
Other sweet and savoury snacks: Direction 2013

Chips/Crisps

Major market chunk contributed by Lay’s
Domestic players play with innovative trends
Chips/crisps: Growing variant concepts
Chips/crisps: Direction 2013 (1)
Chips/crisps: Direction 2013 (2)

Extruded Snacks

Major brands claim the bulk of sales
Flavours in health-based extruded snacks aid growth
Major brands innovate with flavours to post better growth (1)
Major brands innovate with flavours to post better growth (2)
Extruded snacks: Growing variant concepts
Extruded snacks: Direction 2013