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Country Report

Flows in

Flows in Bulgaria

21 pages, Sep 2017

US$990

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Executive Summary

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TRENDS

Inbound arrivals increased by 13% in 2017, to reach 9.1 million. This growth reflects the simultaneous impact of two distinct factors – eased access to Bulgaria and instability in key markets for European tourists. Waves of terrorist attacks in 2015 and 2016 in Tunisia, Egypt and Turkey targeting foreign visitors specifically prompted European tourists to assume a very cautious approach when choosing holiday destinations. Both in 2016 and in 2017, a greater number of Europeans opted for the relative safety of the Old Continent and the European Union. Being a member of the EU, and offering ample opportunities for summer and winter tourism, Bulgaria benefited directly from this trend. The impact, however, was further augmented by the fact that simultaneous to these events, low-cost carriers significantly increased the routes they operated to and from the country. In particular, in late 2016 Ryanair increased its routes to Bulgaria from one to 23, whilst at the start of 2017 Wizz Air increased its routes to 43, from 33 the year before. As a result, not only did Bulgaria become much more visible on the radar of European tourists, but the cost of travel to the country dropped considerably.

PROSPECTS

Arrivals to Bulgaria are expected to increase by a CAGR of 4% over the forecast period, to reach 10.9 million in 2022. Bulgarian summer tourism is mainly focused on budget tourists from northern European countries such as Germany, Poland, the UK, Russia and Ukraine. A key growth driver over the forecast period will be improved access to Bulgaria from such countries, thanks to the expanding number of routes to and from the country operated by low-cost airlines. At present, Bulgaria has a competitive advantage versus rivals such as Turkey, Tunisia and Egypt, which also tend to attract similar tourists from the same markets. This advantage stems from Bulgaria’s EU membership and internal security, at a time when European tourists have security at the top of their list of concerns. As a result, security issues are a major threat to the future performance. It is important to note that there is a precedent in this respect. In 2012, the airport at Burgas was the scene of a terrorist attack targeting Israeli tourists, leaving seven people dead and 35 wounded.

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Samples

Travel Tourism Inbound Sample Report Travel Tourism Inbound Sample Data

Overview

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Overview

Discover the latest market trends and uncover sources of future market growth for the Flows industry in Bulgaria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Flows industry in Bulgaria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Flows in Bulgaria market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Flows in Bulgaria?
How dependent is Bulgaria on domestic tourism expenditure?
What are the most popular destinations for domestic visitors?
Which regions have the greatest number of star ratings?

Why buy this report?

Gain competitive intelligence
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

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Flows in Bulgaria - Category analysis

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Table 1 Inbound Arrivals: Number of Trips 2012-2017
Table 2 Inbound Arrivals by Country: Number of Trips 2012-2017
Table 3 Inbound City Arrivals 2012-2017
Table 4 Inbound Receipts: Value 2012-2017
Table 5 Leisure Inbound Demographics: Number of Trips 2012-2017
Table 6 Forecast Inbound Arrivals: Number of Trips 2017-2022
Table 7 Forecast Inbound Arrivals by Country: Number of Trips 2017-2022
Table 8 Forecast Inbound Receipts: Value 2017-2022
Table 9 Domestic Trips by Destination: Number of Trips 2012-2017
Table 10 Domestic Business Trips by Travel Mode: Number of Trips 2012-2017
Table 11 Domestic Leisure Trips by Travel Mode: Number of Trips 2012-2017
Table 12 Domestic Expenditure: Value 2012-2017
Table 13 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2017-2022
Table 14 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2017-2022
Table 15 Forecast Domestic Expenditure: Value 2017-2022
Table 16 Outbound Departures: Number of Trips 2012-2017
Table 17 Outbound Departures by Destination: Number of Trips 2012-2017
Table 18 Outbound Expenditure: Value 2012-2017
Table 19 Forecast Outbound Departures: Number of Trips 2017-2022
Table 20 Forecast Outbound Departures by Destination: Number of Trips 2017-2022
Table 21 Forecast Outbound Expenditure: Value 2017-2022

Travel in Bulgaria - Industry Overview

EXECUTIVE SUMMARY

Bulgarian tourism is firing on all cylinders

Solid fundamentals drive online and mobile sales

The competition intensifies, mainly thanks to international players

Innovation comes from abroad

The stars seem favourably aligned for Bulgarian tourism

SWOT

Summary 1 Destination Bulgaria: SWOT

MARKET DATA

Table 22 Annual Leave: Volume 2012-2017
Table 23 Travellers by Age: Number of People 2012-2017
Table 24 Seasonality: Number of People 2012-2017
Table 25 Leisure Outbound Demographics: Number of Trips 2012-2017
Table 26 Other Transport Sales: Value 2012-2017
Table 27 Other Transport Online Sales: Value 2012-2017
Table 28 Forecast Other Transport Sales: Value 2017-2022
Table 29 Forecast Other Transport Online Sales: Value 2017-2022
Table 30 Activities: Value 2012-2017
Table 31 Forecast Activities: Value 2017-2022

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Flows in Bulgaria

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TRENDS

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Overview

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Table of Contents

Flows in Bulgaria - Category analysis

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Travel in Bulgaria - Industry Overview

EXECUTIVE SUMMARY

Bulgarian tourism is firing on all cylinders

Solid fundamentals drive online and mobile sales

The competition intensifies, mainly thanks to international players

Innovation comes from abroad

The stars seem favourably aligned for Bulgarian tourism

SWOT

MARKET DATA

SOURCES

Why buy this report?

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Megatrends

Country Report

Flows in Bulgaria

New Report Guarantee

Executive Summary

New Report Guarantee

TRENDS

PROSPECTS

Samples

Overview

Why buy this report?

SAMPLES: FAQS ABOUT SAMPLES

Want to find out more about this report?

Table of Contents

Flows in Bulgaria - Category analysis

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

Travel in Bulgaria - Industry Overview

EXECUTIVE SUMMARY

Bulgarian tourism is firing on all cylinders

Solid fundamentals drive online and mobile sales

The competition intensifies, mainly thanks to international players

Innovation comes from abroad

The stars seem favourably aligned for Bulgarian tourism

SWOT

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

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