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Food and Drink E-Commerce in Hungary

April 2022
USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Food and Drink Internet Retailing industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Food and Drink Internet Retailing industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Food and Drink Internet Retailing in Hungary report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Food and Drink Internet Retailing in Hungary?
  • Which are the leading retailers in Food and Drink Internet Retailing in Hungary?
  • How are products distributed in Food and Drink Internet Retailing in Hungary?
  • How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
  • How significant are discounters and private label in Hungary?
  • How has the impact of COVID-19 and national lockdown impacted consumer demand?
  • Which formats have benefited the most from stockpiling and enforced home seclusion?
  • How will the wider economic impact of COVID-19 shape the retail landscape in the future?
  • Where is future growth expected to be most dynamic?

Food and Drink E-Commerce in Hungary - Category analysis

KEY DATA FINDINGS

Food and drink e-commerce increases significantly during the COVID-19 pandemic
New entrants in terms of both retailers and distributors/logistics operators
Kifli.hu launches new subscription-based programme with special benefits for loyal customers
Online superstores to be created by specialised distribution and logistics players
Operators widen their geographic coverage, but Budapest and its catchment will remain the focus
The loyalty of grocery shoppers gains importance as they are amongst the most valuable customers
Table 1 Food and Drink E-Commerce: Value 2016-2021
Table 2 Food and Drink E-Commerce: % Value Growth 2016-2021
Table 3 Food and Drink E-Commerce Forecasts: Value 2021-2026
Table 4 Food and Drink E-Commerce Forecasts: % Value Growth 2021-2026

Retailing in Hungary - Industry Overview

Retailing in 2021: COVID-19 still determines all aspects of retailing
E-commerce keeps retailers afloat
2021 sees improved consumer sentiment and better household financial position, driving a rebound
What next for retailing? – Uncertainties are here to stay
Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type 2021
Physical retail landscape
Cash and carry
Table 5 Cash and Carry Sales: Value 2016-2021
Seasonality
Black Friday
Christmas
Back-to-school
Payments
Delivery and collection
Emerging business models
Table 6 Sales in Retailing by Store-based vs Non-Store: Value 2016-2021
Table 7 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2016-2021
Table 8 Sales in Store-based Retailing by Channel: Value 2016-2021
Table 9 Sales in Store-based Retailing by Channel: % Value Growth 2016-2021
Table 10 Store-based Retailing Outlets by Channel: Units 2016-2021
Table 11 Store-based Retailing Outlets by Channel: % Unit Growth 2016-2021
Table 12 Sales in Non-Store Retailing by Channel: Value 2016-2021
Table 13 Sales in Non-Store Retailing by Channel: % Value Growth 2016-2021
Table 14 Grocery Retailers: Value Sales, Outlets and Selling Space 2016-2021
Table 15 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 16 Sales in Grocery Retailers by Channel: Value 2016-2021
Table 17 Sales in Grocery Retailers by Channel: % Value Growth 2016-2021
Table 18 Grocery Retailers Outlets by Channel: Units 2016-2021
Table 19 Grocery Retailers Outlets by Channel: % Unit Growth 2016-2021
Table 20 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2016-2021
Table 21 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 22 Sales in Non-Grocery Specialists by Channel: Value 2016-2021
Table 23 Sales in Non-Grocery Specialists by Channel: % Value Growth 2016-2021
Table 24 Non-Grocery Specialists Outlets by Channel: Units 2016-2021
Table 25 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2016-2021
Table 26 Mixed Retailers: Value Sales, Outlets and Selling Space 2016-2021
Table 27 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
Table 28 Sales in Mixed Retailers by Channel: Value 2016-2021
Table 29 Sales in Mixed Retailers by Channel: % Value Growth 2016-2021
Table 30 Mixed Retailers Outlets by Channel: Units 2016-2021
Table 31 Mixed Retailers Outlets by Channel: % Unit Growth 2016-2021
Table 32 Retailing GBO Company Shares: % Value 2017-2021
Table 33 Retailing GBN Brand Shares: % Value 2018-2021
Table 34 Store-based Retailing GBO Company Shares: % Value 2017-2021
Table 35 Store-based Retailing GBN Brand Shares: % Value 2018-2021
Table 36 Store-based Retailing LBN Brand Shares: Outlets 2018-2021
Table 37 Non-Store Retailing GBO Company Shares: % Value 2017-2021
Table 38 Non-Store Retailing GBN Brand Shares: % Value 2018-2021
Table 39 Grocery Retailers GBO Company Shares: % Value 2017-2021
Table 40 Grocery Retailers GBN Brand Shares: % Value 2018-2021
Table 41 Grocery Retailers LBN Brand Shares: Outlets 2018-2021
Table 42 Grocery Retailers LBN Brand Shares: Selling Space 2018-2021
Table 43 Non-Grocery Specialists GBO Company Shares: % Value 2017-2021
Table 44 Non-Grocery Specialists GBN Brand Shares: % Value 2018-2021
Table 45 Non-Grocery Specialists LBN Brand Shares: Outlets 2018-2021
Table 46 Non-Grocery Specialists LBN Brand Shares: Selling Space 2018-2021
Table 47 Mixed Retailers GBO Company Shares: % Value 2017-2021
Table 48 Mixed Retailers GBN Brand Shares: % Value 2018-2021
Table 49 Mixed Retailers LBN Brand Shares: Outlets 2018-2021
Table 50 Mixed Retailers LBN Brand Shares: Selling Space 2018-2021
Table 51 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2021-2026
Table 52 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2021-2026
Table 53 Forecast Sales in Store-based Retailing by Channel: Value 2021-2026
Table 54 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2021-2026
Table 55 Forecast Store-based Retailing Outlets by Channel: Units 2021-2026
Table 56 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2021-2026
Table 57 Forecast Sales in Non-Store Retailing by Channel: Value 2021-2026
Table 58 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2021-2026
Table 59 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 60 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 61 Forecast Sales in Grocery Retailers by Channel: Value 2021-2026
Table 62 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2021-2026
Table 63 Forecast Grocery Retailers Outlets by Channel: Units 2021-2026
Table 64 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2021-2026
Table 65 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 66 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 67 Forecast Sales in Non-Grocery Specialists by Channel: Value 2021-2026
Table 68 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2021-2026
Table 69 Forecast Non-Grocery Specialists Outlets by Channel: Units 2021-2026
Table 70 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2021-2026
Table 71 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
Table 72 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
Table 73 Forecast Sales in Mixed Retailers by Channel: Value 2021-2026
Table 74 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2021-2026
Table 75 Forecast Mixed Retailers Outlets by Channel: Units 2021-2026
Table 76 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2021-2026

DISCLAIMER

Summary 2 Research Sources

Food and Drink Internet Retailing

Internet retailing sales of food and drink (all packaged and fresh food and drink (hot drinks, soft drinks and alcoholic drinks).

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This report originates from Passport, our Food and Drink Internet Retailing research and analysis database.

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