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Country Report

Food and Drink Internet Retailing in

Food and Drink E-Commerce in Indonesia

Mar 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Rising demand for convenience boosts food and drink online sales

Food and drink e-commerce is growing very rapidly due to several factors, with consumption trends changing in Indonesia. For example, people are spending more of their money on experiences rather than goods, with this consumer group thus being more willing to spend on food and travel.

Strong growth potential in line with overall online sales revolution

Food and drink e-commerce is forecast to see very stable and strong growth over the forecast period. This will be driven by consumer behaviour as Indonesians enjoy trying new foods.

Love of food among Indonesian consumers to support sales

Growth over the coming years will also be boosted by the fact that Indonesians have an immense love for food and are open to trying new options and trends. This is especially true among the growing population of millennials, who are well known for love of convenience.

COMPETITIVE LANDSCAPE

Sales remain limited despite strong growth potential

In terms of grocery shopping, many Indonesian consumers are not ready yet to purchase products online. This is because consumers still have a habit of visiting physical stores to look around and choose products before purchasing.

E-grocery sales boosted by entry of leading brands

Shopping for food and drinks online (e-grocery) is seen as a catalyst for a broader transformation of e-commerce. Indonesian consumers are slowly shifting to e-grocery and being welcomed by e-commerce players, especially Bukalapak.

On-demand transportation services increasingly key to success

In addition to specific third party aggregator grocery apps such as Happy Fresh, Honest Bee and GoMart, Grab liaised with Happy Fresh to launch GrabFresh in September 2018 in Indonesia. Following in the footsteps of GoMart, GrabFresh will be the second on-demand transportation service-based app that offers shopping services to meet consumers’ daily needs.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Food and Drink Internet Retailing industry in Indonesia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Food and Drink Internet Retailing industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Food and Drink Internet Retailing in Indonesia market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

Who are the leading retailers in Indonesia?
How quickly is Food and Drink Internet Retailing growing in Indonesia?
What products are selling best over the internet?
Which internet sites are attracting the most sales?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our:

Retailing market research database.

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Food and Drink E-Commerce in Indonesia - Category analysis

HEADLINES

PROSPECTS

Rising demand for convenience boosts food and drink online sales

Strong growth potential in line with overall online sales revolution

Love of food among Indonesian consumers to support sales

COMPETITIVE LANDSCAPE

Sales remain limited despite strong growth potential

E-grocery sales boosted by entry of leading brands

On-demand transportation services increasingly key to success

CHANNEL DATA

Table 1 Food and Drink E-Commerce: Value 2014-2019
Table 2 Food and Drink E-Commerce: % Value Growth 2014-2019
Table 3 Food and Drink E-Commerce Forecasts: Value 2019-2024
Table 4 Food and Drink E-Commerce Forecasts: % Value Growth 2019-2024

Retailing in Indonesia - Industry Overview

EXECUTIVE SUMMARY

Recent structural changes open up scope for future growth

New purchasing trends impact consumer behaviour

Retailers target price sensitive consumers via promotions and discounts

Retailers customising offering to meet evolving consumer needs

Entry of foreign players intensifies competition

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type 2019

Physical retail landscape

Cash and carry

Seasonality

Lunar New Year
Idul Fitri/Lebaran
School holidays
Independence Day
Christmas

Payments and delivery

Emerging business models

MARKET DATA

Table 5 Sales in Retailing by Store-based vs Non-Store: Value 2014-2019
Table 6 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2014-2019
Table 7 Sales in Store-based Retailing by Channel: Value 2014-2019
Table 8 Sales in Store-based Retailing by Channel: % Value Growth 2014-2019
Table 9 Store-based Retailing Outlets by Channel: Units 2014-2019
Table 10 Store-based Retailing Outlets by Channel: % Unit Growth 2014-2019
Table 11 Sales in Non-Store Retailing by Channel: Value 2014-2019
Table 12 Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
Table 13 Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 14 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 15 Sales in Grocery Retailers by Channel: Value 2014-2019
Table 16 Sales in Grocery Retailers by Channel: % Value Growth 2014-2019
Table 17 Grocery Retailers Outlets by Channel: Units 2014-2019
Table 18 Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 19 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2014-2019
Table 20 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 21 Sales in Non-Grocery Specialists by Channel: Value 2014-2019
Table 22 Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
Table 23 Non-Grocery Specialists Outlets by Channel: Units 2014-2019
Table 24 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Table 25 Mixed Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 26 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 27 Sales in Mixed Retailers by Channel: Value 2014-2019
Table 28 Sales in Mixed Retailers by Channel: % Value Growth 2014-2019
Table 29 Mixed Retailers Outlets by Channel: Units 2014-2019
Table 30 Mixed Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 31 Retailing GBO Company Shares: % Value 2015-2019
Table 32 Retailing GBN Brand Shares: % Value 2016-2019
Table 33 Store-based Retailing GBO Company Shares: % Value 2015-2019
Table 34 Store-based Retailing GBN Brand Shares: % Value 2016-2019
Table 35 Store-based Retailing LBN Brand Shares: Outlets 2016-2019
Table 36 Non-Store Retailing GBO Company Shares: % Value 2015-2019
Table 37 Non-Store Retailing GBN Brand Shares: % Value 2016-2019
Table 38 Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 39 Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 40 Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 41 Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 42 Non-Grocery Specialists GBO Company Shares: % Value 2015-2019
Table 43 Non-Grocery Specialists GBN Brand Shares: % Value 2016-2019
Table 44 Non-Grocery Specialists LBN Brand Shares: Outlets 2016-2019
Table 45 Non-Grocery Specialists LBN Brand Shares: Selling Space 2016-2019
Table 46 Mixed Retailers GBO Company Shares: % Value 2015-2019
Table 47 Mixed Retailers GBN Brand Shares: % Value 2016-2019
Table 48 Mixed Retailers LBN Brand Shares: Outlets 2016-2019
Table 49 Mixed Retailers LBN Brand Shares: Selling Space 2016-2019
Table 50 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2019-2024
Table 51 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2019-2024
Table 52 Forecast Sales in Store-based Retailing by Channel: Value 2019-2024
Table 53 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2019-2024
Table 54 Forecast Store-based Retailing Outlets by Channel: Units 2019-2024
Table 55 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2019-2024
Table 56 Forecast Sales in Non-Store Retailing by Channel: Value 2019-2024
Table 57 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2019-2024
Table 58 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 59 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 60 Forecast Sales in Grocery Retailers by Channel: Value 2019-2024
Table 61 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
Table 62 Forecast Grocery Retailers Outlets by Channel: Units 2019-2024
Table 63 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 64 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 65 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 66 Forecast Sales in Non-Grocery Specialists by Channel: Value 2019-2024
Table 67 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2019-2024
Table 68 Forecast Non-Grocery Specialists Outlets by Channel: Units 2019-2024
Table 69 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2019-2024
Table 70 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 71 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 72 Forecast Sales in Mixed Retailers by Channel: Value 2019-2024
Table 73 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2019-2024
Table 74 Forecast Mixed Retailers Outlets by Channel: Units 2019-2024
Table 75 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2019-2024

Megatrends

Country Report

Food and Drink E-Commerce in Indonesia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Rising demand for convenience boosts food and drink online sales

Strong growth potential in line with overall online sales revolution

Love of food among Indonesian consumers to support sales

COMPETITIVE LANDSCAPE

Sales remain limited despite strong growth potential

E-grocery sales boosted by entry of leading brands

On-demand transportation services increasingly key to success

Overview

Why buy this report?

Samples

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Overview

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Table of Contents

Food and Drink E-Commerce in Indonesia - Category analysis

HEADLINES

PROSPECTS

Rising demand for convenience boosts food and drink online sales

Strong growth potential in line with overall online sales revolution

Love of food among Indonesian consumers to support sales

COMPETITIVE LANDSCAPE

Sales remain limited despite strong growth potential

E-grocery sales boosted by entry of leading brands

On-demand transportation services increasingly key to success

CHANNEL DATA

Retailing in Indonesia - Industry Overview

EXECUTIVE SUMMARY

Recent structural changes open up scope for future growth

New purchasing trends impact consumer behaviour

Retailers target price sensitive consumers via promotions and discounts

Retailers customising offering to meet evolving consumer needs

Entry of foreign players intensifies competition

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

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